Hoda Kotb's departure from the Today Show has sent shockwaves throughout the NBC morning institution, as fans and producers alike grapple with the void left by the beloved co-anchor. On January 10, 2025, Hoda bid emotional farewells to viewers, marking the end of her more than two-decade career with the show. Her exit has raised eyebrows and ignited concerns over how the show will fare without her presence.
During her last segment, Hoda expressed heartfelt sentiments about her time on the show, thanking viewers and colleagues for their support. "Saying goodbye has been very emotional for Hoda. Even though she has said she wanted this change and chose this of her own accord, she's taking it hard and so are the fans," noted one source close to the production. Amidst accolades from well-wishers, the producers have been left with questions as to whether Hoda's departure will affect viewership ratings.
Those concerns have especially come to light due to the response from devoted fans. According to one source, "So many people have been chiming in to say how much they will miss Hoda. It's made it very clear just how loved Hoda is, so naturally, the bosses are worried..." This outpouring has led producers to wonder if they might have let the wrong person go.
Now, Savannah Guthrie and Jenna Bush Hager are taking on the challenge of keeping the viewership steady. With Hoda's absence, Savannah and Jenna are being watched closely to see if they can fill the void. Melvin has stepped up as the new co-anchor, taking over Hoda's seat. Jenna, meanwhile, will continue to host the show's fourth hour, renamed Today with Jenna & Friends, featuring various guest hosts.
Insiders have indicated the pressure is palpable among the remaining co-hosts. "All eyes are going to be on the numbers in the next few weeks and even months. It's make-or-break time for Savannah and Jenna, and there is no doubt they're feeling the stress," explained the insider.
The dynamic between Savannah, Jenna, and Craig Melvin—who many believe lacks the loyalty and audience they had with Hoda—has led to speculation. Some insiders believe it’s become apparent to Savannah and Jenna how much Hoda contributed to the show. "They didn’t expect her to really leave, and now they’re realizing how much she contributed to the show," noted sources. There's concern among producers about whether viewers will embrace Melvin as they did with Hoda.
Adding to the mix of changes, co-anchor Sheinelle Jones has also announced her absence from the show. On January 31, 2025, she revealed via Instagram she was taking time off to focus on her family. "Hi everybody ... I sincerely appreciate all of you who have reached out... I'm taking time to deal with a family health matter," she shared. Her absence coincided with Hoda's departure, sparking curiosity among fans about the changes at the network.
When Sheinelle returned briefly to announce Hoda’s final farewell, her absence became even more pronounced. Savannah and Craig directed viewers to Sheinelle’s Instagram for her explanation. They echoed sentiments of missing her presence. Craig assured the audience, saying, "We all love you and we are so looking forward to having you back," demonstrating the deep-rooted friendships formed on the show.
Transitioning among the co-hosts has not been seamless. There have been discussions about the tension between the show's hosts, particularly surrounding Hoda's departure and how it may impact the dynamics of the remaining team.
Lastly, let’s not forget the note shared by Al Roker, whose lighthearted jokes and camaraderie have endeared him to viewers over the years. Reflecting on his experience, he noted, "It's to the point where people at home have no idea what I do just to get ready for a show... Life can turn on a dime...we're really not guaranteed anything," outlining the importance of cherishing the moments shared with colleagues on set.
Al, who has been with the Today Show since 1996, has his share of fans who respect his contributions to the show. His bond with fellow co-hosts remains strong, and he continues to share his life’s ups and downs with the audience. Recently, he expressed joy over becoming a grandfather, showcasing how family remains at the forefront of his priorities.
With these significant changes, viewers and fans are left to wonder what the future holds for the Today Show. Will Savannah, Jenna, and Craig be able to capture the loyalty Hoda cultivated over her illustrious career? Only time will tell, but for now, the show is stepping boldly forward, albeit with apprehension as they adapt to life without Hoda.