Google has recently enhanced its Gemini platform with a new feature that allows users to access contextual information about places directly through Google Maps. On March 24, 2025, the tech giant began rolling out the 'Ask about place' contextual chip, offering users a means to ask questions regarding specific locations while using Gemini. This innovative feature showcases Google's commitment to integrating its various services, providing users with more interactive and useful tools.
The 'Ask about place' chip is designed to pop up when users activate Gemini from within Google Maps. Currently, it functions for select types of locations, enabling users to inquire about business details or nearby points of interest. For instance, users can ask whether a specific restaurant carries certain items, making it easier to plan their visits.
However, the integration is still in its early stages, and early reports indicate that functionality may be inconsistent. Users have experienced instances where Gemini fails to load Maps URLs, hindering the feature's overall usability. This inconsistency raises questions about the readiness of the feature for widespread use.
Previous efforts by Google to inform users of Gemini’s capabilities began last month, with indications that the firm has been working diligently to enhance integration with Google Maps. Users can now tap on various locations in Google Maps and bring up Gemini to retrieve information specifically related to those places.
Once activated, the 'Ask about place' chip enables Gemini to answer questions about reaching a destination, what is nearby, or even provide menu details for restaurants. For example, during trials, users have found that Gemini successfully identified menu items from local businesses, indicating the potential for practical applications beyond basic navigational aids.
Despite these promising features, the integration has yet to be perfected. While Gemini excels at answering questions concerning specific businesses, broader inquiries related to entire neighborhoods or cities often yield limited responses. As such, this narrow focus may limit the feature's appeal for users seeking comprehensive information.
Users trying this new functionality have reported mixed results. One tester mentioned, “It correctly identified that my local Mediterranean restaurant serves souvlaki,” which reflects the application's ability to dig into specific details about eateries. However, there were instances where Gemini defaulted back to Google Search for more nuanced inquiries, indicating current limitations.
The rollout of this feature is still ongoing, meaning it may not be universally available yet. Users must ensure they have the necessary app versions for the feature to function properly. According to sources, the Google app version 16.10.40, Gemini app version 1.0.686588308, and Google Maps version 25.12.01 are required to access the 'Ask about place' chip.
As Google continues to refine this technology, observers are eager to see how the feature evolves. With the right improvements, the 'Ask about place' integration could enhance user experiences significantly, providing valuable information swiftly and effectively.
In conclusion, Google's 'Ask about place' feature represents a step forward in the evolution of how users interact with their digital environments through real-time queries. As this integration progresses, it showcases Google’s vision of a more interconnected digital landscape, encouraging user engagement with its services while simultaneously expanding Gemini’s capabilities.
