Fusion Gyms, a growing fitness chain based in Philadelphia, is set to open its first New Jersey location in Woodbury Heights, taking over the former Esporta Fitness facility. This move comes as part of a broader trend in the fitness industry, which has been gradually recovering from the significant setbacks caused by the COVID-19 pandemic.
The announcement was teased on Fusion Gyms' social media on March 20, 2025, showcasing the location in a video that clearly identifies Woodbury Heights. Construction crews are currently on site, working on a complete front facade upgrade to align with Fusion's branding. The gym is located on Mantua Pike (Route 45), within a shopping center that includes other businesses such as Penn Medicine and Starbucks.
The previous tenant, Esporta Fitness, closed its Woodbury Heights location, along with another in Somerdale, in early April 2025, leaving many local fitness enthusiasts searching for alternatives. LA Fitness, the parent company of Esporta, redirected members to other nearby locations in Glassboro, Turnersville, and Marlton. The closures are part of a larger trend, as LA Fitness has been shutting down several gyms across the Northeast over recent years, often leaving spaces that are ripe for new ownership.
Fusion Gyms, owned by entrepreneur Tony Chowdhury, has been expanding rapidly, with three existing locations in Pennsylvania and a new one set to open soon in Warminster. The Woodbury Heights gym will mark a significant milestone as the chain's first venture into New Jersey.
"I’ve known about these plans since earlier in the year and have been trying to confirm things with ownership," said a local journalist who has been tracking the developments. The journalist noted that the facility was previously utilized as a seasonal Spirit Halloween store, highlighting the rapid changes occurring in the area.
The new gym facility is designed with two levels, featuring a spacious main gym area, private class spaces, an indoor basketball court, and an indoor swimming pool. The inclusion of these amenities aims to attract a diverse clientele looking for a comprehensive fitness experience.
As construction progresses, the buzz around Fusion Gyms continues to build. The company is known for its commitment to providing high-end fitness amenities, and the Woodbury Heights location is expected to reflect that ethos. The gym's website currently lists a monthly membership fee of $79, with the South Philadelphia location offering a $99 rate. However, it's unclear whether the Woodbury Heights facility will follow the same pricing structure or introduce special rates for its grand opening.
While the exact opening date remains unconfirmed, the anticipation in the community is palpable. "With the gym plans fully confirmed and many inquiries about what’s going on at Esporta, I am publishing what is confirmed," the journalist added, emphasizing the excitement surrounding the new establishment.
The fitness industry has faced numerous challenges since the pandemic. In 2019, the global health and fitness club industry grossed approximately $96.7 billion. However, the pandemic severely impacted the sector, resulting in a staggering loss of $13.9 billion from March to August 2020 alone. Many local gyms either closed permanently or were acquired by larger operators, leading to a consolidation trend.
Despite these challenges, the emergence of new operators like Fusion Gyms signifies a potential revival for the industry. As more fitness enthusiasts return to gyms, the demand for quality facilities with modern amenities is expected to increase. Fusion Gyms aims to capitalize on this trend by providing an inviting environment for both new and returning members.
As the fitness landscape in South Jersey continues to evolve, the opening of Fusion Gyms in Woodbury Heights could be a pivotal moment for local health and wellness. With its comprehensive offerings and strategic location, the gym is poised to attract a diverse clientele and contribute positively to the community's fitness culture.
In summary, the arrival of Fusion Gyms in Woodbury Heights represents not just a new fitness option for residents but also a sign of resilience in an industry that has faced unprecedented challenges. As the grand opening approaches, many are eager to see how this new facility will reshape the local fitness scene.
