Fromis_9, the popular K-pop girl group, has officially embarked on a new chapter as five of its members—Song Ha-young, Park Ji-won, Lee Na-kyung, Lee Chae-young, and Baek Ji-heon—signed contracts with the newly established agency, ASND. This significant move follows the expiration of their previous contracts with Pledis Entertainment, which came to an end on December 31, 2022.
On October 26, 2023, ASND expressed deep appreciation for the courage displayed by the artists. The agency stated, "Artists have needed much thought and courage to choose to continue team activities. We at ASND are deeply grateful for the artists who decided to join us with great courage," emphasizing their commitment to support the group as they pursue their dreams.
The members' decision to remain together as fromis_9, albeit under new management, highlights their determination to sustain their identity as a cohesive unit. ASND has promised "unwavering support for them to realize their dreams" and plans to allow the group to showcase their musical growth through various future projects.
While the new agency prepares for the group’s upcoming activities, there are still discussions remaining about the use of the name ‘fromis_9’, as stated by ASND: "While discussing the use of the team name with the previous agency, we are preparing for more diverse and meaningful activities starting from 2025.” This statement undoubtedly raises questions among fans about the potential changes and future branding of the group.
To add to the intrigue, it’s worth noting the futures of the three other members—Lee Sa-ram, Lee Seo-yeon, and No Ji-sun. After extensive discussions among themselves, they have opted to go their separate ways, which has spurred interest and speculation on what lies next for these artists.
The five members who have joined ASND have expressed their desire to keep the essence of fromis_9 alive. They plan to showcase their musical passion and growth through their first album under the new label, alongside plans for solo concerts to connect with their fans intimately. This commitment to maintaining their artistic integrity will likely resonate well with their established fanbase, known as 'Flover'.
Upon their initial formation through Mnet's 'Idol School', fromis_9 debuted with high expectations and quickly gained popularity. Their previous accomplishments include chart-topping hits, vibrant performances, and flourishing fandom under the Pledis banner for nearly two years. The transition to ASND may serve as both a revival and rebranding opportunity, ushering fresh creativity and energy as they venture forth.
Industry experts anticipate great things from fromis_9 as they step away from Pledis Entertainment. The tension of change combined with the excitement of new beginnings sets the stage for their much-anticipated comeback. Fans are eager to see how the new agency's support will manifest, especially as the group plans to participate actively and creatively, with thoughts of more album activities and concerts already being discussed.
The timing of this change could not be more pivotal, as fromis_9 was last noted for their single, "Supersonic,” which saw them break through the music scene, attaining significant accolades and recognition for their vocal prowess. This strong display of talent raises hopes as followers wonder whether their new undertakings will lead to another round of hits.
For now, all eyes remain on fromis_9 as they continue to chart their path forward under ASND and the options to regroup or innovate with their remaining members. The air is ripe with potential, as the arts and entertainment community watches the next steps of this beloved K-pop group closely.
Fans, compelled by loyalty and anticipation, will no doubt play their part, ensuring their involvement is felt during this transition. The heartfelt messages of support and devotion remind the artists of the bonds forged through music and the promise of exciting endeavors yet to come.