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29 December 2024

Flamengo Management Shake-Up Ahead Of New Season

New communication policies and departure of key players spark changes at Flamengo Football Club as it prepares for the 2025 season.

Flamengo Football Club is undergoing significant changes as the new management prepares for the upcoming season, following some unexpected communications issues surrounding player departures and management shifts.

Newly appointed Vice-President of Communication and Marketing, Ricardo Hinrichsen, addressed the recent controversy concerning how the club managed its communications, particularly related to defender David Luiz's unexpected departure. Hinrichsen stated, "Pessoal, vou voltar a enfatizar algo que postei aqui há uma semana. O controle sobre a comunicação do Flamengo, inclusive das redes sociais oficiais e suas postagens, só será da nova gestão a partir do dia 2 de janeiro..." This means the current management will handle communications until the beginning of January, aiming to improve clarity and prevent mishaps.

David Luiz, who recently participated in the Jogo das Estrelas event at Maracanã, expressed his disappointment about the way his exit was communicated. He claimed he had been assured of his place on the team by the previous administration but discovered his departure through social media instead. "Vou ser bem sincero... A gente ia ter essa conversa depois do campeonato..." This breach of communication has raised eyebrows among fans and players alike, showcasing potential pitfalls of management transitions.

Meanwhile, the club gears up for its inaugural matches of the Cariocão, with younger players expected to take the field first. This initiative intends to give the senior squad ample time for training and adjustment, as they prepare for the more taxing matches later on. Matches against Boavista, Madureira, Nova Iguaçu, and Bangu will serve as preliminary games before the main squad steps up.

Flamengo's head coach, Luiz Eduardo Baptista, mentioned, "Ele vai chegar e avaliar o seu time..." pointing to the strategic decisions made around player deployments and the new, yet familiar, role of José Boto as the technical director. Boto brings considerable experience from his prior role at Shakhtar Donetsk and is set to play a pivotal role in identifying both player transfers and coaching strategies.

Looking to the future, Flamengo fans have their eyes set on the Super Mundial of Clubes scheduled for February 2, 2025. Zico, Flamengo's legendary player, believes the club has the potential to shine. "Eu acho que (o Flamengo) tem (chances de ganhar o Super Mundial)..." Zico discussed how the dynamics and strength of current international competitors might shift, giving Flamengo opportunities to challenge top-tier teams effectively.

Finally, amid these transitions, Andrade, another legendary figure associated with Flamengo, shared moving tributes during the recent event at Maracanã, reflecting on the impact of club legends and the upcoming generation's responsibility to carry on the values. "Homenagem é sempre bom em vida, mas infelizmente aconteceu..." Andrade lamented the loss of his teammate Adílio, emphasizing the emotional ties and legacy present within the club.

Overall, Flamengo’s season looks promising but requires careful navigation through changes and strategic planning to maintain their status as one of Brazil's premier football clubs.