The film industry is grappling with the recent loss of prominent figures, Chris Pula and Josh Welsh, as tributes pour in from colleagues and friends. Pula, remembered for his larger-than-life presence and marketing prowess, was laid to rest early this year, causing waves of sorrow throughout Hollywood. His work influenced blockbuster hits including Home Alone and Dumb and Dumber, and he is remembered fondly by his partner, Thom Biggert, and colleagues.
Pula, who spent several decades at key studios including New Line and Fox, was known for his unfiltered personality and unwavering dedication to his craft. Biggert recalled how Pula often commanded the room during marketing meetings, claiming, “Chris had the knack for crystallizing the message on a movie.” This ability enabled Pula to craft iconic taglines, such as the memorable “I See Dead People” from The Sixth Sense, which became pivotal to the film's marketing. His daring choices and sometimes controversial ideas led him to move frequently among studios, often ending with significantly generous settlements—a clear sign of his impact on the industry.
Despite his successes, friends noted his humility and generosity, particularly after he moved to Provincetown, Massachusetts, where he was fully invested in the local community. Biggert shared anecdotes about how Pula would often cook for neighbors and volunteer extensively at local charities like the Soup Kitchen, becoming known as a figure of joy and camaraderie. “He loved singing ‘Everybody Dance Now’ gleefully at the soup kitchen. That would light up the room,” Biggert reflected.
Meanwhile, the film community gathered to honor another loss: Josh Welsh, the beloved president of Film Independent. An emotional gathering took place at the organization’s Spirit Awards brunch at Santa Monica’s Hotel Casa del Mar, where many recounted Welsh’s kindness and leadership as instrumental to advancing independent cinema.
Brenda Robinson, the Film Independent board chair, spoke movingly about Welsh’s influence: “Tears are not a mark of weakness, but of power. They speak more eloquently than 10,000 tons.” Welsh had been battling colon cancer privately for five years yet continued his work until the end, leading to shock and sadness among those who knew him.
“Josh was such a beloved figure... He always seemed to have a smile on his face and solutions for organizational issues,” Robinson added during the ceremony, pointing to the legacy of love and laughter he left behind.
This annual brunch typically celebrates artists, but this year’s gathering was marked with heartfelt tributes and reflection. Rather than observe silence for Welsh, Robinson encouraged attendees to uplift his memory through joyous applause, prompting raucous cheers from those present.
Among the stars at the event were esteemed actors such as Jessica Gunning and Demi Moore, who were deeply affected by Welsh's absence. Robinson shared how Welsh had dreamt of this event and how the community he built would carry on his legacy. His work over two decades had enriched the experience of independent filmmakers everywhere, fostering numerous talents throughout his tenure.
Another loss devastating the industry is indie filmmaker Jeff Baena, who was found dead at his Los Angeles home as the year commenced. Known for dark comedies such as The Little Hours, Baena was just 47 and married to actress Aubrey Plaza, his close collaborator.
While the circumstances surrounding Baena’s death remain unclear, his legacy is evident through his impactful films, including Life After Beth and Joshy. He and Plaza had worked closely together, with Baena expressing the rarity of their creative partnership, saying, “It’s amazing to work with Aubrey... to do something creative where we're both fulfilled.” His untimely passing is another harsh reminder of the fragility of life, adding to the weight of mourning felt within the industry.
Collectively, the film world rallies to honor and celebrate the lives of these individuals. Welsh, Pula, and Baena each contributed uniquely to the cinematic narrative, leaving behind stories and legacies interwoven with joy and creativity. Their influence continues, echoing through the relationships they've nurtured and the artistry they've inspired. While the industry marks these losses with sadness, it remains resilient, propelled forward by the memories of those who shaped it.