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26 February 2025

EU Unveils Clean Industrial Deal To Boost Competitiveness

The new initiative aims to cut energy costs and strengthen green technology production.

The European Union has recently unveiled its strategic Clean Industrial Deal, marking a significant shift toward bolstering industrial competitiveness amid rising energy costs and global geopolitical tensions. On February 26, 2025, the European Commission officially presented this ambitious initiative aimed at redefining its industrial policy and supporting the transition toward sustainability.

At the forefront of this plan are measures to cut down fossil fuel imports, streamline the permitting process for renewable energy projects, and adjust energy tariffs to advocate for greener alternatives. According to Ursula von der Leyen, President of the European Commission, this deal is not just about meeting climate commitments; it is also about ensuring Europe's industries remain competitive. "We know too many obstacles still stand in the way of our European companies from high energy prices to excessive regulatory burden," von der Leyen stated.

One of the primary goals of the Clean Industrial Deal is to capitalize on Europe’s natural resources by ensuring 40% of the renewable energy technology used across the region is manufactured within its borders. The measures outlined are expected to save the EU around €45 billion ($47.3 billion) by 2025 and project savings of up to €130 billion annually by 2030. This initiative, as articulated by EU energy commissioner Dan Jorgensen, is foundational for reducing reliance on external fossil fuels, particularly relevant following the considerable disruptions caused by geopolitical tensions stemming from the Russian invasion of Ukraine.

Industry leaders have emphasized the time-sensitive nature of this initiative. Domien Vangenechten, Programme Lead on EU Industry at E3G, remarked, "Industries are on a knife-edge. Accelerated decarbonisation presents the best bet to securing their future." This sense of urgency reflects the broader anxieties over energy prices, heightened due to policies advocated by figures such as US President Donald Trump, who has pressured the EU to turn to American fuel sources.

The Clean Industrial Deal also seeks to address the intricacies of energy transition policies within Europe. It marks the first significant announcement of the new Commission’s forward agenda, intended to provide clarity and confidence to businesses and investors. With energy bills surging across Europe, the Commission’s commitment to affordability through the Action Plan for Affordable Energy seeks to alleviate financial pressure on both households and industries.

Critics, including industry watchdogs, have raised concern over potential deregulation aspects of the deal. Jurei Yada, Director & Head of EU Sustainable Finance at E3G, cautioned, "If the Commission’s Omnibus proposal compromises the fundamentals of sustainability reporting...then its credibility will be questioned." This sentiment resonates across environmental advocacy, stressing the delicate balance between fostering industrial growth and adhering to stringent ecological standards.

While the Clean Industrial Deal aims to revitalize European industries, it does not shy away from underlying issues such as unresolved regulations concerning environmental protections and the complex realities of the market. The EU must present itself not only as a competitive player against powerhouses like the US and China but also as the global leader in achieving sustainable industrial practices.

Looking toward the future, the Commission outlined its projected target of reducing greenhouse gas emissions by 90% by 2040, contingent upon Europe maintaining its leadership role on climate issues. Anton Jaekel, Researcher on German and EU Climate Foreign Policy at E3G, remarked, "The Clean Industrial Deal is an opportunity for the EU to position itself as the partner of choice for third countries." By forging international partnerships and mutual agreements, the EU aims to not only advance its domestic capabilities but also guide global clean technology transitions.

Overall, the success of the Clean Industrial Deal will hinge on the EU's ability to navigate the dual imperatives of enhancing industrial competitiveness and fulfilling its climate promises. The forthcoming months will be pivotal as the bloc implements this strategy and responds to challenges both from within and outside its borders, setting the tone for its environmental policies and economic revival.