The highly anticipated fourth season of 'Pesadelo na Cozinha' premiered on February 11, 2023, reviving the popular reality show after a four-year hiatus. Hosted by renowned chef Erick Jacquin, the show aims to rescue failing restaurants across São Paulo, showcasing the raw, unfiltered conditions faced by these establishments and the intense challenges involved in the transformation process.
Returning to TV screens, the show offers viewers a glimpse of the dramatic encounters between Jacquin and restaurant owners. Known for his demanding standards and unique blend of tough love and humor, Jacquin tackles the myriad issues plaguing these businesses. During the press conference preceding the premiere, Jacquin shared his stomach-churning experiences, stating, "Nessa semana eu vomitei [durante as gravações]. Tinha fígado podre no restaurante," illustrating the sometimes shocking state of the kitchens he encounters.
Launching with its first episode featuring the troubled restaurant 'Em nome do pai', the show highlights the stories of 12 businesses on the brink of collapse. Jacquin critiques outdated menus and poor management practices, fueling chaos as he strives to motivate staff and overhaul the approach to customer service. He comments on the importance of sound management practices, declaring, "Administração é um dos fatores mais importantes para o sucesso de um comércio. [...] Algumas coisas que fogem do controle." This astute observation reflects Jacquin's deep commitment to revitalizing the establishments he visits.
Directed by Maxi García Solla, the new season promises not only culinary challenges but emotional turmoil. Solla anticipates frequent confrontations and intense moments, stating, "Teremos muita confusão, discussões intensas, [...] estabelecimentos em condições precárias, sem limpeza há anos.” This sets the stage for thrilling television, showcasing Jacquin as he pushes boundaries and confronts deli owners resistant to change.
The episode airs at 10:30 PM every Tuesday on Band with simultaneous streaming options available on Band.com.br, the Bandplay app, and YouTube. Each episode will later be made available on the streaming platform MAX for viewers wishing to catch up.
The comeback of 'Pesadelo na Cozinha' is not just about saving establishments but transforming lives. "O Jacquin está mais exigente e com menos paciência, mas, ao mesmo tempo, ele é empático, compreende..." reflects Solla, highlighting Jacquin's dual approach of harsh reality and genuine support.
This season's premiere reflects the show's ability to resonate with audiences, not only demystifying the restaurant business's challenges but also highlighting the human stories behind each kitchen. With Jacquin’s abrasive yet inspiring personality at the helm, viewers can expect both chaos and catharsis as ‘Pesadelo na Cozinha’ signals its triumphant return.