Epic Games has officially announced a significant update to its game distribution strategy, launching a weekly free games initiative for both its mobile and PC platforms. This move, starting from March 21, 2025, marks a pivotal shift from their original monthly free offerings on mobile and aligns with their existing weekly promotions on PC.
The announcement means that mobile gamers will now receive new free titles every week, starting with two indie favorites—Super Meat Boy Forever and Eastern Exorcist. These games will be available for free until March 27, 2025, providing an opportunity for players to explore new gaming experiences without any cost.
Prior to this change, Epic Games had initiated the mobile game store in September 2024, but faced challenges along the way, including a well-publicized court battle with Google regarding app distribution norms. However, recent progress suggests that the company is succeeding in carving out a niche in the mobile gaming landscape.
Victoria, a representative from Epic Games, noted, “By offering diverse games weekly, we aim to enhance our players’ experience on all platforms. Our strategy focuses on building a larger library while also making quality games accessible for free.”
Currently, the Epic Games Store on Android features over 40 titles, having expanded its library by incorporating 13 new games in recent months from various developers. This growth demonstrates Epic's commitment to creating a robust mobile gaming platform.
Simultaneously, on the PC side, players can download the critically acclaimed Jurassic World Evolution 2 for free until March 27, 2025. Typically priced at £49.99, this theme park management game allows players to create their own dinosaur parks and is a must-have for enthusiasts of the genre. Epic Games has confirmed that the weekly free giveaways will continue throughout the rest of 2025, creating sustained excitement for users.
Next week, the company plans to unveil two “mystery” games, a teaser intended to enhance anticipation among the community. These strategies point toward a larger trend in the gaming market, where free access is increasingly seen as a way to draw users to specific platforms.
Epic Games has already demonstrated a knack for promoting indie games through their free offerings. The recent success of games like Them's Fightin' Herds and Garden Story, previously offered for free, has elevated lesser-known titles to considerable visibility and player appreciation. With a rotating selection of free games, Epic aims to foster a connection with both new and existing players.
In addition to the free games, Epic Games has also launched new third-party titles to its library, such as Bridge Constructor: The Walking Dead and MR RACER: Premium, further broadening options for gamers on mobile devices. This initiative indicates a clear intent to enrich the gaming experience and responses from users suggest a favorable reception.
According to a core gaming community spokesperson, “Offering these games for free not only benefits gamers but also helps smaller developers gain attention. It’s a win-win.”
As the company ramps up its offerings, they continue to refine their mobile distribution model, making it clear that they are committed to expanding their user base while simultaneously promoting a range of titles.
It remains to be seen how these additional offerings and strategies will influence the competitive landscape as Epic Games positions itself as a formidable player in both the mobile and PC gaming markets.
In summary, the new weekly free games program at the Epic Games Store represents an exciting development for gamers, enhancing the availability of titles across platforms. With a wide array of indie games, popular franchises, and regular updates, players are encouraged to stay connected and explore what the Epic Games Store has to offer.
