E-Mart is hosting its popular 'Gourmet Festa' from May 1 to May 6, 2025, promising shoppers some of the best deals of the year. This six-day event marks the fourth season of the sale, which is known for its unbeatable prices on a variety of essential items. With discounts reaching up to 50% on popular food items and household necessities, the event aims to provide substantial savings for consumers.
During the 'Gourmet Festa', E-Mart is showcasing a range of items including Hanwoo beef, watermelons, and abalone, all at half price. The event is designed to make price benefits easily accessible and familiar to customers, a strategy that has been part of E-Mart's marketing project since the beginning of the year.
From May 1 to May 2, shoppers can take advantage of a significant discount on all Farmer's Pick sugar-selected watermelons and honey-flavored sweet watermelons, which will be available at 50% off when using Shinsegae Points. This promotion is particularly exciting as it offers a chance for consumers to enjoy high-quality produce at an affordable price.
On May 3 and May 4, E-Mart will offer a pack of 30 eggs for just 4,980 won, with all brand-name egg items discounted by 30%. Additionally, all Korean beef items will be available at a 50% discount, while seasoned ribs and boneless ribs will be offered at 40% off. This is part of the meat party that will run throughout the entire event, featuring premium-grade sirloin and chuck eye rolls priced at 1,990 won and 1,790 won per 100g, respectively.
From May 2 to May 4, customers can enjoy further savings with all Hanwoo items available at half price when paying with an event card. This initiative is part of E-Mart's commitment to providing customers with substantial benefits that they can genuinely feel.
In addition to fresh food items, E-Mart is also focusing on household necessities. Throughout the event, around 80 essential household products such as laundry detergent, wet wipes, and diapers will be available at a 50% discount when purchasing two or more items. From May 3 to May 6, about 70 popular processed food items, including frozen dumplings, cereals, and ion beverages, will also be offered at half price under the same purchasing conditions.
To add to the excitement, E-Mart is running an 'Ice Cream Rush' event from May 1 to May 2, where customers can buy 10 ice cream bars and popsicle bars for just 3,900 won. This promotion aims to encourage families to enjoy the warmer weather with cool treats.
From May 3 to May 6, shoppers can participate in a rush event for all snacks, cup noodles, instant rice, and instant soup items. Customers will receive a 34% discount when they purchase three snack or cup noodle items, while instant rice and instant soup will be sold for 9,900 won for three items.
As part of the promotional festivities, E-Mart is also introducing unique items such as Costa d'Oro olive oil (500ml) for 9,980 won and Daewangnampyo Yeoju rice (10kg) for 34,900 won, which includes a discount of 11,000 won when using Shinsegae Points. Onggajok seasoned anchovies and braised anchovies will be available at 50% off as well.
To attract more shoppers, E-Mart has set up a rewards program during the 'Gourmet Festa'. The first 150,000 customers who spend over 100,000 won will receive a Gourmet e-money worth 5,000 points and a shopping cart. Additionally, the first 23,000 customers who accumulate two stamps for purchases over 50,000 won will receive a Gourmet Keyring.
According to Jeong Yang-oh, head of E-Mart's strategic marketing division, "We are excited to hold the longest-ever 'Gourmet Festa' for six days, showcasing unbeatable prices and a variety of exclusive products. E-Mart will continue to invest strategically in pricing to ensure our customers receive tangible benefits that they can truly appreciate."
This year’s 'Gourmet Festa' is not just about discounts; it’s also about creating a fun shopping experience. E-Mart has rolled out various themed events throughout the sale period, making it an engaging experience for families and individuals alike.
As shoppers flock to E-Mart for these incredible deals, the company is optimistic that this event will not only boost sales but also strengthen customer loyalty. With the ongoing economic challenges, such promotions are crucial for consumers looking to save money while still enjoying quality products.
Overall, E-Mart's 'Gourmet Festa' is shaping up to be a remarkable event for both the retailer and its customers, providing an opportunity to stock up on essentials at unbeatable prices while enjoying the thrill of a well-planned shopping extravaganza.
