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Lifestyle
02 April 2025

Denny's Unveils Exciting Mother's Day Happy Bag 2025

Limited-time offer includes popular menu items and significant savings for customers

Seven & i Food Systems has announced the launch of its exciting Mother's Day promotion, the "HAPPY BAG 2025," which will be available for pre-order starting April 2, 2025. The limited-time offer will officially go on sale from April 19 to May 31, 2025, at Denny's restaurants across Japan.

The "HAPPY BAG 2025" is designed to cater to the upcoming spring and summer seasons, featuring a stylish denim-style bag filled with a selection of popular Denny's Table products. This year’s bag includes two types of hamburgers—Wafu and Ginger Soy Sauce—along with two of Denny's most loved curries: Deli Chicken Curry and Butter Chicken Curry. The total value of the food items included in the bag is approximately 2,340 yen.

Additionally, the bag comes with meal discount coupons worth a total of 3,000 yen, which are comprised of six 500-yen discount vouchers. Customers will also receive six free drink bar tickets, which can be valued up to 3,366 yen. This makes the total potential savings from the "HAPPY BAG 2025" an impressive 3,726 yen, all for a retail price of just 4,980 yen.

The denim bag itself measures 345mm x 285mm x 210mm and is available in two color options: indigo and wash blue. This thoughtful package is not only perfect for personal use but also serves as an ideal gift for Mother's Day, expressing gratitude to mothers everywhere.

Since its inception in 2023, the Denny's Table brand has enjoyed great popularity among consumers, and the bag sets have been particularly well-received. This year, the company aims to attract both loyal customers and those who may not have tried Denny's Table products before, by offering a comprehensive selection that showcases the brand's best offerings.

Reservations for the "HAPPY BAG 2025" can only be made at Denny's restaurants from April 2 to April 18, 2025. After that, the bags will be available for purchase at Denny's locations from April 19 to May 31, 2025. It's important to note that the contents and sales period may differ for purchases made through the Rakuten Ichiba online store.

As the promotion is limited in quantity, customers are encouraged to make their reservations early to avoid disappointment. Once the allocated stock is sold out, both reservations and sales will cease.

For those interested in the specifics of the promotional contents, the "HAPPY BAG 2025" includes:


  • Denny's original denim-style bag x 1 (345 x 285 x 210mm, available in indigo or wash blue)

  • Denny's meal discount coupons worth 3,000 yen (500 yen x 6 vouchers)

  • Six free drink bar tickets (valued up to 3,366 yen)

  • Wafu hamburger x 1 (worth 590 yen)

  • Ginger Soy Sauce hamburger x 1 (worth 590 yen)

  • Deli Chicken Curry x 1 (worth 580 yen)

  • Butter Chicken Curry x 1 (worth 580 yen)

In summary, the "HAPPY BAG 2025" is not just a meal package; it's a thoughtful gesture for Mother's Day, combining convenience and savings with the joy of dining at Denny's. The company hopes to rekindle the interest of customers who may have drifted away from the restaurant in recent times, while also introducing new patrons to the delightful offerings of Denny's Table.

For more information about the "HAPPY BAG 2025," customers can visit the official Denny's website at dennys.jp or check out the Rakuten Ichiba page for details on different offerings.

As the launch date approaches, excitement builds around this unique promotion, which promises to deliver both value and a taste of Denny's beloved menu items in a convenient package.