CJ OnStyle is set to launch a speedy delivery service named 'Golden Holiday Every Day Arrival' starting from May 1, 2025, coinciding with Labor Day, and continuing through May 6, 2025, which includes a substitute public holiday. This initiative is particularly notable as CJ OnStyle will be the only company in the industry to offer speedy delivery services from May 4 to May 6, during the public holiday period.
The company has announced that this service will specifically cater to TV broadcast products during the Golden Holiday period. Notably, the range of broadcast programming eligible for speedy delivery has been expanded by approximately 20 percentage points, reaching a total of 64%. This expansion reflects a significant increase in the number of products available for rapid delivery, enhancing customer convenience during the holiday.
On May 4, 2025, which is celebrated as Children's Day in South Korea, CJ OnStyle plans to apply speedy delivery to 80% of all broadcasts. Customers can expect to receive their purchases on the same day or, at the latest, by the following day, making it easier for families to celebrate the holiday with timely gifts.
Since its collaboration with CJ Logistics in September 2023, CJ OnStyle has been at the forefront of delivery innovation, having introduced the O-NE (Today, Tomorrow, Sunday Delivery) service. This service has significantly improved shopping convenience for customers. Furthermore, starting in January 2025, the company expanded its speedy delivery infrastructure from the Seoul metropolitan area to a nationwide scale, thus boosting its capacity for seven-day-a-week delivery.
As a result of these enhancements, the volume of packages utilizing the speedy delivery option has seen a remarkable average increase of 17% per month from January 2025 to March 2025. This growth indicates a rising consumer demand for fast delivery services, particularly during peak shopping periods like the upcoming holiday.
To capitalize on the anticipated increase in consumer spending during the month of May, which is often associated with gift-giving, CJ OnStyle has curated a selection of health foods, fashion items, and beauty products. Featured products include AHC sun cream on May 3, Adidas Climacool T-shirts, Guess summer set-ups, and French two-piece swimwear on May 4, Klapp ampoules and Hwangseongju Ilong Saengsik on May 5, and Pulmuone, Daesang Manuka Honey, and Estée Lauder Pro-t-Oil Glucan on May 6.
In a bid to enhance user experience, the CJ OnStyle mobile app will prominently feature a dedicated section for the 'Golden Holiday Every Day Arrival' service at the top of its home screen. This section will showcase approximately 200 brands that offer speedy delivery options, thereby streamlining the purchasing process for customers.
Additionally, CJ OnStyle is introducing a Member's Day promotion running from May 1 to May 6, 2025. Customers who make purchases of 50,000 won or more through the mobile app will receive a 10% broadcast product support fund, with a maximum of 10,000 won available per day and a total cap of 60,000 won during the promotional period. This initiative aims to encourage higher spending and reward loyal customers.
Moreover, as part of this promotional campaign, ten customers who purchase broadcast products will be randomly selected to win a one-night, two-day stay at the premium glamping hotel 'Jeju Stabile'. This added incentive is expected to further drive engagement and sales during the holiday period.
A representative from CJ OnStyle commented on the upcoming service, stating, "With our industry-leading delivery competitiveness, we are proud to offer speedy delivery services throughout the extended six-day Golden Holiday period. We are committed to enhancing our seven-day delivery service to revolutionize our customers' shopping experiences." This commitment to customer satisfaction aligns with the growing trend of online shopping and the increasing demand for quick delivery options.
As the Golden Holiday approaches, CJ OnStyle is poised to meet the needs of consumers looking for convenience and efficiency, ensuring that their shopping experiences are as seamless as possible. With the unique offerings and promotions in place, the company aims to solidify its position as a leader in the e-commerce space, particularly during this busy shopping season.
