On March 28, 2025, a wave of generosity swept through South Korea as prominent figures in the entertainment industry stepped up to support communities ravaged by devastating forest fires. Broadcaster Lee Young-ja, along with actors Oh Na-ra and Choi Hwa-jeong, made significant donations aimed at aiding recovery efforts for those affected.
Lee Young-ja, known for her philanthropic endeavors, donated 30 million won (approximately $25,000) through the Arumdaun Foundation. This contribution is earmarked for the foundation's 'Forest Fire Damage Emergency Support Project', which focuses on providing essential relief supplies to those displaced by the fires. The foundation plans to collaborate with A-PAD Korea, the local branch of the Asia-Pacific Disaster Response Organization, to deliver customized aid to evacuees.
Kim Jin-ah, the Secretary-General of the Arumdaun Foundation, expressed heartfelt gratitude towards Lee Young-ja for her generous donation. "We are committed to doing our utmost to ensure the stability and swift recovery of the evacuees' lives," she stated, emphasizing the importance of community support during such crises.
In addition to Lee Young-ja's contribution, both Oh Na-ra and Choi Hwa-jeong donated 20 million won each to the Hope Bridge National Disaster Relief Association, an organization dedicated to providing aid during emergencies. Their donations are intended for immediate relief efforts, including the distribution of essential goods and the operation of temporary shelters for residents in severely affected areas such as Ulsan, Gyeongbuk, and Gyeongnam.
Oh Na-ra, in her statement regarding the donation, expressed her hope that her contribution would serve as a small comfort to those suffering from the aftermath of the forest fires. "I sincerely wish for a quick containment of the fire without further damage," she remarked, also extending her gratitude to the firefighters and officials working tirelessly to manage the crisis. "I hope everyone can return to their peaceful daily lives as soon as possible," she added.
Choi Hwa-jeong echoed similar sentiments, expressing her heartfelt sympathy for the victims who lost their livelihoods due to the fires. "I feel deeply sorry for those who have lost their homes and hope that this donation can provide even a little assistance to them," she stated. She also acknowledged the hard work of the firefighters and recovery personnel, thanking them for their dedication during such challenging times.
The Hope Bridge National Disaster Relief Association has been actively involved in relief efforts, currently distributing over 440,000 items, including relief kits, blankets, bottled water, and food supplies to those affected by the fires. They are also providing on-site support, including laundry services at temporary shelters, and meals for firefighters and disaster response teams deployed to the affected areas.
Established in 1961 by various media outlets and social organizations, the Hope Bridge Association specializes in disaster relief fundraising and community recovery initiatives. Its primary focus is on providing immediate emergency assistance, fundraising, and supporting vulnerable groups affected by disasters.
The forest fires that prompted these donations have caused widespread devastation, displacing numerous families and threatening local ecosystems. The quick response from celebrities and organizations highlights the importance of community solidarity in times of crisis.
As the situation continues to develop, the commitment shown by Lee Young-ja, Oh Na-ra, and Choi Hwa-jeong serves as a reminder of the power of collective action and the impact of individual contributions in aiding those in need.
In these trying times, the efforts of these public figures not only provide material support but also uplift the spirits of those affected, demonstrating that compassion and generosity can shine through even the darkest moments.