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Arts & Culture
13 October 2025

Ben Stiller Blames Social Media For Comedy Decline

Ben Stiller reflects on how instant social media feedback has made studios cautious and changed the fate of comedy films like Zoolander and Tropic Thunder.

Ben Stiller, a name inseparable from the golden era of early 2000s comedy, is taking a hard look at how the movie landscape has changed—and he’s not mincing words about the role social media has played. In a recent, wide-ranging interview with The Sunday Times, the 59-year-old actor, director, and producer reflected on his career, his family, and the seismic shifts shaking the foundations of comedic filmmaking.

Stiller, whose filmography reads like a highlight reel of modern comedy classics—think Zoolander (2001), Tropic Thunder (2008), Meet the Parents (2000), and There’s Something About Mary—pulled no punches about how today’s climate might have stifled the very movies that made him a household name. “Maybe the tone they had in the 2000s was just of its time,” he mused, acknowledging that the comedic sensibilities which once drew crowds might now be considered too risky for studios hoping to avoid controversy.

When asked directly about Zoolander and Tropic Thunder, two of his best-known works, Stiller replied, “Yes, there are landmines everywhere.” According to Men’s Journal, he explained that jokes that flew in 2001 or 2008 would likely face much more scrutiny today. The difference, in his view, comes down to the rise of social media—especially Twitter, which exploded in popularity in 2009 and changed the way audiences interact with content.

“Twitter changed everything. It took off in 2009, and offers an immediate response,” Stiller said. He recalled that even during the release of Tropic Thunder, the film faced backlash over the portrayal of the 'Simple Jack' character, but it didn’t escalate into a full-blown social media storm. “We had issues on Tropic Thunder with Simple Jack. It wasn’t a Twitter storm. Everything didn’t blow up. But instant reactivity can now, all of a sudden, just kill.”

Stiller’s comments echo a growing sentiment among comedians and filmmakers who feel that the instantaneous—and often unforgiving—nature of social media feedback has made studios more cautious, if not outright fearful, of greenlighting projects that veer into controversial territory. “You’re more trepidatious, and there’s no denying the environment is more volatile, but when studios keep saying no, creatives will stop trying and, instead, pivot to movies they think will get made, and that’s awful,” he told The Sunday Times. “Studios are trying to create movies that will make a billion dollars, but comedy is cut and dried. People are laughing or not. And that’s tough.”

It’s an honest, if sobering, assessment from someone who’s seen both sides of the industry. Stiller’s career has shifted in recent years, with more time devoted to producing and directing—most notably as the executive producer and director of the acclaimed series Severance. He’s made no secret of the energy and effort that goes into these behind-the-scenes roles, but his reflections on the state of comedy reveal a sense of loss for a time when risk-taking was rewarded with laughter, not outrage.

According to Music News, Stiller laid much of the blame for comedy’s decline at the feet of social media. He argued that the “immediate response” provided by platforms like Twitter has fundamentally shifted the entertainment climate. The days when a film could be released, find its audience, and build its reputation over time have been replaced by an era where instant feedback—often negative—can derail a project before it even gets off the ground.

“Social media is responsible for the decline of comedy movies,” Stiller said, echoing a view that has gained traction among industry veterans. The ability for anyone, anywhere, to voice their opinion in real time has created a culture where studios are more likely to play it safe, opting for tentpole blockbusters over the kind of edgy, envelope-pushing comedies that defined Stiller’s early career.

Reflecting on the impact, Stiller admitted that if the ideas behind movies like Zoolander and Tropic Thunder were pitched today, “they might never have seen the light of day.” It’s a startling thought, especially considering that these films are still among the top titles listed on Stiller’s IMDb page, and remain beloved by fans who grew up quoting their most outrageous lines.

But what exactly changed? Stiller pointed to the way Twitter and other platforms have democratized criticism, giving everyone a megaphone and making it far easier for controversy to snowball. In the past, a film might face criticism from advocacy groups or critics, but the feedback loop was slower and less all-consuming. Now, a single tweet can ignite a firestorm, and studios—ever mindful of their bottom lines—are quick to distance themselves from anything that might spark outrage.

Stiller’s observations are not just about nostalgia for a bygone era; they’re a commentary on the creative risks that comedy requires. “Comedy is cut and dried. People are laughing or not,” he said, highlighting the unique vulnerability of the genre. Unlike action or drama, where success can be measured in explosions or tears, comedy lives and dies by its ability to make people laugh—a task made infinitely harder when every joke is a potential landmine.

In the wake of these changes, Stiller has found new avenues for his creative energy. His work on Severance has garnered critical acclaim, and his role as a producer allows him to shape stories in ways that might not be possible as an actor. But there’s a sense that something vital has been lost—a willingness to push boundaries, to risk offending in pursuit of laughter.

For fans of Stiller’s work, the idea that classics like Zoolander or Tropic Thunder might never have been made is more than a hypothetical. It’s a reminder of how much the industry—and the culture at large—has changed. As Stiller put it, “When studios keep saying no, creatives will stop trying and, instead, pivot to movies they think will get made, and that’s awful.”

The landscape of comedy may be more treacherous than ever, but Stiller’s candid reflections offer a rare glimpse into the pressures facing today’s filmmakers. Whether the pendulum will swing back, allowing for more daring comedic voices, remains to be seen. For now, though, Stiller’s words serve as both a warning and a call to remember what made those early 2000s comedies so special in the first place.