Minomata-san, the iconic Japanese television personality and veteran talent agent, passed away early on March 1, 2025, at the age of 80. His death was announced by the company he led, Nikko Co., which he had served as chairman. Minomata battled Parkinson's disease for several years, having been diagnosed with the illness in 2019.
Minomata, whose real name was Norio Minokawa, was born in Tokyo and began his career at Bunka Hoso (Cultural Broadcasting) after graduating from university. He quickly found his niche as one of the first radio personalities in Japan, which paved the way for his later success on television. Over the years, he hosted several popular programs, including the famous "Secret Kenmin Show" and the daytime information show "A Go Go TV!"
His influence on Japanese broadcasting was immense, leading him to be recognized as one of the most prolific hosts. Remarkably, he earned the Guinness World Record for having the highest number of live television appearances within one week. His work not only defined the era of Japanese television but also set the stage for future generations of broadcasters.
Throughout his career, Minomata maintained his lively and charismatic demeanor, capturing the hearts of many viewers. Yet, the shadow of Parkinson's disease loomed over his life during the latter years. He publicly announced his condition and voiced his struggles, stating, "I thought I was just getting old only when my eyes wouldn't open properly. I realized something was wrong when I saw myself on television and my eyes were completely shut."
Diagnosed with the progressive neurological disorder, Minomata faced challenges with mobility and coordination. He continued to work, putting on a brave face, until his health forced him to step back from some of his roles. His last major television appearance was at the end of March 2020, when he resigned from hosting his long-running show after over thirteen years.
Despite these health issues, Minomata remained active and engaged with his rehabilitation. He was often seen discussing his daily routine during interviews, such as waking up at 6:30 every morning to walk 3,000 steps, emphasizing his commitment to health and wellness. He was quoted saying, "I want to continue fighting this disease... after all, I wake up at 6:30 every morning and walk 3,000 steps for my health." This perspective spoke to his unyielding spirit and determination to live life to the fullest.
While dealing with his illness, he reflected on the impacts of aging and health on his life and work. Minomata candidly shared his thoughts on the slow deterioration caused by the disease but approached it with positivity, demonstrating his capacity to embrace life's challenges. He noted, "I thought it was tough to face this disease, but I decided to approach it without overexerting myself, hoping for the best."
Minomata’s contributions to television remain unparalleled. His charisma, creativity, and dedication helped shape and develop Japanese entertainment programming significantly. He leaves behind not only a legacy of innovative broadcasting but also the heartfelt memories of millions of viewers who admired his talent and resilience.
With his passing, Minomata's death not only marks the loss of a beloved figure but also symbolizes the end of an era for Japanese television. Future generations will continue to recognize and celebrate his contributions to the industry. Memorial services for Minomata are not planned, according to his family, who request privacy during this difficult time.