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29 December 2024

Bajaj Auto Launches Innovative Eco-Friendly Vehicles

New options aim to reshape urban transport with efficiency and affordability.

Bajaj Auto has made headlines with the recent launch of innovative vehicles focused on eco-friendliness and efficiency. The automotive giant’s endeavor to cater to the growing demand for green transportation is exemplified by its release of the Bajaj Freedom 125, the world’s only CNG-powered motorcycle, along with the new Simple Energy One electric scooter and the affordable Bajaj Qute microcar.

The Bajaj Freedom 125 has recently undergone price adjustments, now retailing at ₹85,000, representing a ₹10,000 reduction from its previous price. Emphasizing cost efficiency, the Freedom 125 is expected to cut running costs by approximately 50% compared to traditional internal combustion engine (ICE) motorcycles. With fuel efficiency rated at 102 km/kg on CNG and 64 km/l on petrol, riders can experience significant savings.

Bajaj Auto claims the motorcycle is capable of traveling up to 200 km solely on CNG, with the petrol tank extending the reach to about 330 km. This remarkable range is likely to make the Freedom 125 appealing not just for eco-conscious consumers but also for those seeking economical transportation alternatives.

Meanwhile, the Simple Energy One electric scooter positions itself as strong competition against established brands like Honda and Ola, offering performance and aesthetics at budget-friendly prices. This new entrant boasts impressive specifications with its 3.9 kW premium battery, achieving full charge within 2 hours and 40 minutes, allowing users to cover up to 226 kilometers on a single charge. Such performance is becoming increasingly significant as consumers look for reliable electric options.

The Simple Energy One scooter is packed with features including digital instrument clusters, speedometers, and even mobile charging ports. The scooter will be available for approximately ₹82,000 to ₹84,500, providing potential buyers with affordable purchasing options, including financing at competitive interest rates.

Another intriguing offering from Bajaj is the Bajaj Qute, marketed as one of the most affordable microcars globally, primarily aimed at the Indian market. Originally unveiled back in 2013, the Qute's production began only four years later due to regulatory hurdles. Now on the market, it is receiving attention for its practical design intended to replace shared rickshaws and include protective features like doors for passengers.

The Qute is powered by a compact 217 cm³ single-cylinder engine, offering fuel consumption of 35 km/l. Weighing approximately 400 kg and featuring dimensions of 2.75 meters long, it promises mobility solutions suitable for crowded urban settings. Available at about $2,900 or approximately ₹19,000, the Qute presents itself as not just cost-effective but also versatile, aligning with Bajaj's mission of enhancing urban transport.

It's worth noting, though, the Qute has not gained substantial traction within India, with only 3,600 units sold compared to over 31,500 exported. Its success appears to be bolstered more within international markets, showcasing the demand for compact, economical vehicles outside India.

With vehicle launches such as the Bajaj Freedom 125, Simple Energy One, and Bajaj Qute, it is evident Bajaj Auto is striving to make significant impacts within the automotive sector, particularly focused on sustainability and affordability. The company’s dedication to innovatively tackling urban transportation challenges reflects broader trends within the industry, mirroring consumer sentiments leaning toward greener alternatives.

Bringing together performance, affordability, and eco-friendliness, Bajaj Auto is paving the way for the next generation of vehicles, aiming to meet current market needs and expected consumer behavior shifts.