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Technology
20 August 2024

Asia-Pacific Moves Forward With Digital Expansion

Equinix amplifies its presence by investing heavily across Hong Kong, Malaysia, and the Philippines

Asia-Pacific is undergoing significant digital infrastructure expansion, driven by increased investments and regional developments. Major players are stepping up, aiming to position themselves as leaders amid soaring regional demand for digital services.

Equinix, a global digital infrastructure giant, has recently announced its continued expansion efforts within the Asia Pacific markets. The company’s investments target Hong Kong, Malaysia, and the Philippines as key locations for new data centers.

Specifically, Equinix is planning for a greenfield site development in Hong Kong, coupled with acquisitions of existing data center facilities in Malaysia and the Philippines. These expansions come on the heels of Equinix opening its first facility in Indonesia, marking its growing presence across the region.

This strategic move is part of Equinix’s broader objective to reinforce itsPlatform Equinix, which currently encompasses 260 data centers globally, spanning 71 metropolitan areas across 33 countries. This extensive reach showcases Equinix’s ambition to meet the rising need for digital connectivity throughout Asia.

Located strategically, Hong Kong serves as a pivotal gateway for data interchange between multinational businesses and local firms within the Greater Bay Area. Equinix’s new data center, named HK6, is set for an investment of USD124 million and will feature advanced infrastructure to support the growing demands for data exchanges.

The company has reported considerable growth, with nearly 50% rise year-on-year for its Internet Exchange traffic within Hong Kong. “This strategic investment solidifies Hong Kong's position as a significant hub for data exchange both regionally and globally,” stated Joanne Hon, managing director of Equinix Hong Kong.

Meanwhile, the Philippines digital economy is projected to rise dramatically, edging closer to USD35 billion by 2025, reflecting a compound annual growth rate of about 20%. This surge brings attention to the necessity for sophisticated digital infrastructure, particularly through services provided by providers like Equinix.

Equinix's entry strategy involves the acquisition of three high-performance data centers from Total Information Management (TIM) within the Philippines. Such initiatives not only enable Equinix to cater to the digital demands of both local and international businesses but also broaden their service spectrum through improved interconnectivity across various sectors.

According to Jeremy Deutsch, president for Asia-Pacific at Equinix, this newly enhanced digital infrastructure will be integral to assisting clients as they adapt to the digital transformation and leverage cutting-edge technologies. His confidence reflects the overall optimism surrounding the Asian digital economy's potential for continued growth.

Malaysia, too, is flourishing as it solidifies its position as a significant hub for digital services, prompting Equinix to invest USD5 million for additional land acquisition. The new investments come on the heels of Equinix opening two new data centers, namely KL1 and JH1, reflecting Malaysia's attractiveness for digital transformation.

Cyberjaya, the adopted Global Tech Hub of Malaysia, continues to draw attention, providing platforms for diverse industries to explore opportunities. The combination of political stability, availability of skilled workforce, and improved digital connectivity makes the country appealing for data center investments.

The data center market is anticipated to experience rapid growth with near 14% compound annual growth rate, potentially reaching around USD3.97 billion. This is spurred by significant demand for high-quality digital infrastructure services, ensuring reliable digital transformations for enterprises.

Several governments across Southeast Asia, including Malaysia, are embracing various strategies to attract foreign investments and provide enhanced digital services. These strategic expansions reveal the increasing importance of regional digital competencies amid global competition.

While the region faces challenges from the fast-paced e-commerce sector, initiatives are being made to support local businesses struggling against the influx of cheaper imports from overseas. Countries like Indonesia have begun imposing higher tariffs on imports from various nations, particularly China.

These measures aim to protect local businesses and also encourage the growth of domestic markets like localized e-commerce. Notably, Indonesia alone accounts for half of Southeast Asia’s e-commerce value, highlighting the volume of business opportunities rooted here.

The expansion across these markets reflects not only individual company's ambitions but also the larger purpose of adapting to the rapidly changing digital landscapes across Asia. Policymakers are increasingly working to integrate digital strategies to leverage both growth and stability uniformly.

Throughout the region, local businesses are adjusting their strategies to retain competitive advantages, sometimes shifting from retail to e-commerce models themselves. Entrepreneurs manifest their resilience by utilizing social media platforms to promote and resell products.

Vendor interaction through platforms such as TikTok Shop and Shopee Live is transforming local retail landscapes as savvy resellers thrive amid challenging conditions. Shops are increasingly transitioning to focus on selling imports to survive, indicating substantial shifts within market dynamics.

Despite the challenges posed by international imports, many small businesses manage to sustain their operations, relying on their unique selling propositions like local craftsmanship or niche market products. This adaptability within local businesses plays a significant role as they navigate through the transforming digital economy.

The region's digital infrastructure advancements also incorporate sustainability efforts, with companies like Equinix pledging to utilize 100% renewable energy for its facilities. Equinix aims for achieving climate neutrality by 2030, underscoring the importance of green technology and sustainability throughout the digital transformation.

Infrastructure upgrades across digital centers encompass features such as liquid cooling technology, enhancing their capabilities to support high-density, enterprise-grade AI workloads. These advancements signify the increasing intertwine between digital evolution and environmental responsibility, addressing the contemporary challenges faced by the tech industry.

The digital growth extends beyond mere economic aspects, prompting social engagements and improved lifestyles through technology. Therefore, bridging digital divides and elevational accessibility remains at the forefront of discussions among industry leaders.

Equinix’s ambitious expansions and initiatives reflect the broader narrative surrounding the Asia-Pacific region’s move toward strengthening digital networks and connections. Their entry strategies resonate with other stakeholders eager to migrate toward the digital revolution.

Overall, the transformation reveals opportunities for collaboration, innovation, and strategies to combat the challenges presented by rapid digitization and globalization. This technologically charged arena is rapidly becoming increasingly engaged as competitive landscapes evolve within Asia-Pacific.

Local businesses are at the heart of this transformation as they adapt to the growing infrastructures and digital ecosystems surrounding them. The path forward marks collective efforts across sectors driving seamless connectivity and flourishing economies.

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