On March 26, 2025, Aniplex launched the early access service for its new mobile game, Puella Magi Madoka Magica Magia Exedra, available on both iOS and Android platforms. This highly anticipated title is set to officially launch at 6:00 AM on March 27, 2025, with certain features limited during the early access phase. Additionally, a PC version via Steam is expected to be released later in 2025.
Magia Exedra is the latest installment in the beloved Puella Magi Madoka Magica franchise, which has captivated audiences since its inception in 2011 through various media forms, including anime, manga, novels, and pachinko machines. The game introduces players to a new setting called the “Lighthouse Theater,” where magical girls illuminate their memories. Players will follow the journey of a girl named "Namae" as she seeks to uncover her own memories and relive the experiences of past magical girls from the series.
To celebrate the start of the early service, Aniplex has launched a "Release Commemoration 5 Big Campaigns" event within the game. This includes a login bonus that rewards players with a "Magia Key," which can be used to spin the gacha, as well as a "1 Daily Free Gacha" that allows players to spin up to 15 times. Furthermore, in recognition of surpassing 1 million pre-registrations, the game will distribute various character and in-game items, alongside an IF story event featuring key characters Madoka Kaname and Homura Akemi.
On the same day, March 26, 2025, Aniplex also launched its official web shop, allowing players to purchase Magica Stones and other items, enhancing their gaming experience. The game is currently available for download on the App Store and Google Play, with wishlist registration open on Steam.
The early release of Magia Exedra coincides with the launch of another major smartphone game, Chiikawa Poketto, which is set to be released on March 27, 2025. This game, often referred to as "Chiipoke," is developed and operated by Applibot and is based on the popular manga series Chiikawa by illustrator Nagano. It aims to immerse players in the world of Chiikawa through a variety of interactive games. Unlike Magia Exedra, which is limited to the anime's fanbase, Chiikawa Poketto is set to be distributed in 43 countries and regions worldwide, broadening its appeal.
As both games prepare for their official launches, discussions among fans have emerged regarding the overlap in release dates, with many expressing excitement and curiosity about how the two games will fare in the competitive mobile gaming landscape. Comments such as "Release dates overlapping is tough" and "How will Chiikawa vs. Madoka play out?" highlight the anticipation surrounding both titles.
In summary, Puella Magi Madoka Magica Magia Exedra is shaping up to be a significant addition to the Madoka franchise, combining nostalgia with new gameplay experiences. With its rich storytelling and engaging mechanics, it promises to attract both long-time fans and new players alike. The early access phase allows players to dive into this new adventure ahead of its official launch, and the accompanying campaigns and bonuses enhance the excitement surrounding this release.
The developers, Pokelabo and f4samurai, are committed to delivering a high-quality gaming experience, aiming to capture the essence of the Madoka universe while introducing innovative gameplay elements. As the gaming community eagerly awaits the full release, the success of Magia Exedra will likely set the stage for future projects within this beloved franchise.
