On December 15, 2024, the TV Globo network celebrated the best talent of the year during the prestigious Melhores do Ano (Best of the Year) awards, hosted live by Luciano Huck. The event recognized excellence across 13 categories, shining the spotlight on artists, series, and segments from the network’s programming.
This year’s major winners included Andrea Beltrão, acclaimed for her portrayal of Zefa Leonel in the novela No Rancho Fundo, who was honored as Best Actress. Beltrão triumphed over formidable competitors Adriana Esteves and Agatha Moreira, demonstrating the power of her character with finesse and depth.
During her acceptance speech, Beltrão expressed immense gratitude, thanking the extensive team behind No Rancho Fundo: "I’d like to thank the 300 people who make up our novela and made it so special. This story told beautiful, exciting, and funny tales, and I was incredibly lucky to bring Zefa to life, who is wise yet full of doubts and bravely navigates life's hardships." What made her acceptance memorable was not just her words but also the engaging expressions she showcased throughout the night, which caught the attention of social media users.
Another highlight of the night was Larissa Bocchino, who proudly accepted the title of Revelation of the Year for her role as Quinota. She dedicated her victory to the appreciation of Brazilian television, stating, “It is a truly indescribable honor to be part of the history of our telenovelas, which enter so many homes and impact countless lives.”
César Tralli was celebrated as the best journalist, and he dedicated his award to both his family and the workplace, acknowledging the importance of journalistic integrity and dedication within society: "The role of journalism is increasingly important, and I am grateful to the TV Globo and my family for their unwavering support." This personal touch dazzled the audience, especially on social media where his emotional ties were commended.
Karine Alves was recognized as the Professional of the Year in Sports, and she also noted the significance of friendship among her fellow nominees, as she expressed appreciation for the camaraderie among journalists. Her poignant remarks highlighted how personal connections can transcend competition.
The event also celebrated the winners of different categories, including Paulo Vieira for Humor, marking his second consecutive win. Similarly, Justiça 2 was crowned Series of the Year, with its writer Manuela Dias graciously acknowledging the entire team behind the production.
The awards were marked by vibrant performances from artists such as Ivete Sangalo, Glória Groove, and Simone Mendes, competing for Song of the Year. Mendes took the evening’s music title with her emotional hit, "Dois Tristes," thanking her fans and emphasizing the impact her music has on Brazilian culture.
One of the most touching moments came with the tribute to the late Silvio Santos, shared between Globo and SBT, whereby both channels aired together for fifteen minutes to celebrate his legacy—a truly remarkable occurrence highlighting Santos’ influence on Brazilian television.
Huck's light-hearted moments also included playful quips, including his jest involving Bonner's wife Natasha Dantas and actress Andrea Beltrão. Bonner humorously remarked on their similarity, prompting laughter from the audience.
Despite praise for their professional achievements, some attendees became subjects of lively discussions on social media, particularly Andrea Beltrão due to her noticeable facial expressions observed during the ceremony, which led to humorous comments online from viewers questioning her enthusiasm.
From the prestigious awards to the emotional acceptance speeches, the Melhores do Ano 2024 proved both entertaining and touching, giving audiences glimpses of the cultural impact these awards hold within the Brazilian entertainment industry. Each win carried its own narrative, steeped not just with professional accolades but also with personal connections and the very essence of storytelling through television.
The Melhores do Ano awards continue to serve as a benchmark for excellence, showcasing the diverse talents and stories within Brazilian television, reinforcing the cultural narratives and celebrating the artistry involved behind the scenes.
