Alternative Christmas camping has become increasingly popular among visitors seeking budget-friendly options during the holiday season, particularly near the beloved Christmas markets of Alsace, France. With hotel prices soaring and limited availability, many are turning to campgrounds, which are opening their doors to welcome guests eager to soak up the festive atmosphere.
Located just a stone's throw from the famous market of Riquewihr, one such campground is operated by Irene Kern. She has witnessed firsthand the surge in interest since she took over management in 2014, stating, "Since I took over the campground in 2014, we’ve always been open in December." The influx of visitors seeking affordable accommodation has led to the campground's rise to prominence during the December holiday season.
With its picturesque location and proximity to the Christmas markets, the campground is gearing up for the festive period as it prepares to accommodate approximately 80 camping spots. Kern mentions they have stabilized some areas of the campground to make it accessible, especially with the risk of frost keeping some areas off-limits. She notes, "We have to refuse people," indicating the campgrounds are fully booked often, with eager visitors wanting to partake of the magical holiday atmosphere.
Visiting tourists are drawn not only by the chance to stay close to the enchanting markets but also by the comparative affordability of camping. At 26 euros per night for two people, including electricity, the campground's prices offer significant savings over local hotel rooms. Kern explains the changes they implemented for the winter season: "What changes compared to summer is the water isn’t directly connected to the pitches due to the risk of freezing. But people come to the main building to use the facilities."
This year, visitors range from seasoned campers to those experiencing their first festive camping trip. Marie Pannequin, one such visitor, shares her thoughts about setting up for Christmas dinner within their camping car: "It’s special to celebrate Christmas in a camping car." She reflects on how different it is from past celebrations held at home or in chalets, emphasizing the unique and memorable experiences this new setting offers.
Additional campgrounds around Alsace, particularly those located near popular towns like Colmar, Obernai, and Sainte-Marie-aux-Mines, are also welcoming guests during this holiday season. The region has transformed itself, with beautiful markets running from November 27 through December 27, adorned with over 300 chalets featuring local artisanal products, delicious foods, and unique gifts celebrating the traditional Alsace Christmas spirit.
The allure of celebrating Christmas among the twinkling lights and festive cheer of the markets has evidently led people to seek alternative options like camping. Visitors often find themselves enchanted by the charm of the region and the warmth of the local community, making it easy to overlook the comforts of traditional accommodation for the experience of holiday camaraderie shared between fellow campers.
Looking forward to the future, Kern is optimistic about continuing this trend, as demand has only increased due to the COVID-19 pandemic, with more people embracing the camping lifestyle. She has noted, "Since COVID, it has only exploded! More people are buying motorhomes and caravans, and our inquiries from Spanish and Italian customers are also rising." The campground continues to open during December, ensuring they are well-prepared for the holiday rush each year.
With limited space and high demand, Early reservations have become the norm, as guests know they can no longer leave their holiday plans to chance. Many either pre-book or come ready for the possible disappointment of fully booked campgrounds, particularly closer to the market days. Campsite manager Kern explains how she copes with the seasonal rush and encourages her employees to help guide the newcomers, perhaps lacking frigid weather experience.
Yes, the December camping season presents its own challenges, but the enchanting ambiance imparted by the glimmering lights and festive spirit of the Alsace Christmas markets makes it all worth it. Visitors leave the urban life behind to create lasting memories under the starry skies of Alsace, reinforcing what makes this alternative Christmas camping so appealing.