Ajith Kumar’s upcoming film Good Bad Ugly is set to storm theaters on April 10, 2025, just in time for the Tamil New Year weekend. Directed by Adhik Ravichandran, the film promises to deliver a full-blown, action-packed cinematic experience with a unique twist. This release is being treated as a major event by fans, with celebrations and cutouts already appearing in cities across Tamil Nadu. Coming after the success of Thunivu, the expectations surrounding Ajith’s latest outing are sky-high.
Power-packed ensemble: Ajith, Trisha, Arjun Das & more
The film features Ajith in what is reported to be a triple role, showcasing three distinct shades—Good, Bad, and Ugly—each with its own arc. Reuniting with Trisha Krishnan after years, the chemistry between the duo is expected to be a highlight. Arjun Das, known for his intense performances, plays a pivotal antagonist. Sunil, Prasanna, and Priya Prakash Varrier add variety and depth to the supporting cast, creating a rich tapestry of characters.
Music for Good Bad Ugly has been composed by GV Prakash Kumar, whose work is anticipated to elevate the emotional and action beats of the film, adding to its theatrical appeal. The film is being touted as a visual spectacle, with lavish sets and international stunt coordinators contributing to its grand production values. Shot across exotic locales, including Bangkok and Hyderabad, the film aims to deliver a visually compelling experience.
The marketing strategy has included countdown posters, behind-the-scenes glimpses, and interactive online promotions. The trailer for Good Bad Ugly, released on April 4, 2025, received a thunderous response, racking up millions of views and trending across platforms. Ajith’s swag, intense screen presence, and memorable dialogues have caught the attention of fans and neutral audiences alike, making the buzz around the film feel more like a festival than a release.
Red-hot reservations hint at box office explosion
Even before its release, Good Bad Ugly is showing signs of a major box office opening. Pre-release bookings have already crossed Rs 25 crore worldwide, with reports indicating that the film has registered an advance booking of around Rs 15 crore for the first weekend. The booking on the first day alone reached Rs 7.85 crore, which is considered a sign of a great start.
Given Ajith’s massive following, especially in Tamil Nadu and overseas markets like the USA, Malaysia, and the UAE, trade analysts predict that this film could become one of his all-time top grossers. The film's advance booking is nearing the Rs 18 crore gross mark in India for the first day, while the overall advance booking is around Rs 35 crore, including Rs 28 crore in Tamil Nadu for the four-day opening weekend.
Ajith Kumar’s last film, Vidaamuyarchi, did not perform well at the box office, making this release even more crucial for the actor. The stage is set, and the countdown has truly begun for what many believe could be a significant comeback for Ajith.
First reviews and audience expectations
The first review of Good Bad Ugly has surfaced on social media, generating excitement among fans. A self-proclaimed reviewer praised the film, stating, "#AjithKumar, hats off to you for always breaking barriers and giving classy thrillers. You are the NO.1 MASS Versatile Actor in Kollywood today. Good Bad Ugly will be remembered as a cult classic movie in the future! What a paisa vasool movie! Dialogues are clap-worthy." The review highlighted the film's star power, style, scale, stunts, and engaging story, particularly praising the climax as the film's unique selling point.
However, the authenticity of the review has been questioned, as fans have called it a fake review due to the reviewer’s history of posting comments about films he claims to have seen at overseas censor boards. Regardless, the advance booking of tickets has met with a good response, with close to 8 lakh tickets sold across the country, indicating the hype surrounding the movie.
Biggest release ever for a Tamil film
Good Bad Ugly is set to receive the highest number of shows ever for a Tamil film in Tamil Nadu, with a record-breaking 2,400 shows scheduled. This milestone is attributed to the overwhelming response during the advance booking phase, which has justified the massive show count. If the film earns positive word of mouth from the audience, it could set the stage for even bigger records during its theatrical run.
In Malaysia, where bookings started just on the eve of the release, Good Bad Ugly has already sold over 22,500 tickets across three major cinema chains, aiming to match or surpass the pre-sale figure of over 27,000 tickets from Ajith's previous film.
As Ajith Kumar gears up for this significant release, the film industry is watching closely, hoping for a strong box office performance that could mark a triumphant return for the star. With a compelling storyline, a talented cast, and a robust promotional campaign, Good Bad Ugly is poised to be a major player in the Tamil film landscape.