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22 March 2025

Adam Grant Advocates Generous Salaries To Boost Employee Retention

Higher compensation not only attracts talent but also fosters loyalty and productivity in the workforce.

In an era of heightened competition for talent, psychologist Adam Grant posits that offering employees generous salaries isn't just a benevolent act; it's a strategic business investment. According to Grant, a significant compensation package can enhance employee retention, resulting in a more stable workforce and lower turnover costs.

Grant emphasizes the importance of high salaries, advising employers to pay their workers the highest salaries possible, as this approach fosters greater loyalty among staff. "Giving people a raise, and in particular, paying them well—some would even say paying them extremely generously—is an investment in motivation and retention," he stated in a recent interview with Fortune.

His arguments are supported by findings from Gallup, which estimates that replacing an employee can cost a company nearly twice the worker's annual salary. The median raise expected for 2024 is just 3.8%, a stark contrast to the much higher costs linked to turnover. Grant points out that these expenses underscore the potential benefits of investing in employees through higher wages.

Further, data released on March 16, 2025, shows that individuals who remained with their jobs saw an increase in their salaries by 4.6% during the first two months of the year. In comparison, those who changed jobs experienced a marginally higher salary increase of 4.8%. This data suggests that staying put may yield comparable rewards to switching jobs, challenging the traditional notion that job hopping is the only path to career advancement.

In addition to financial benefits, Grant highlights the motivational impact of high salaries. According to information from Figures HR, employees receiving better compensation are generally more engaged in their work. Grant notes, "When organizations pay on the top end of the market range, they end up with unusual loyalty, because people know that they can't easily replicate the salary that they're getting elsewhere." This kind of loyalty is invaluable in today’s job market.

Gallup supports this assertion, revealing that heightened employee engagement correlates with a remarkable 78% decrease in absenteeism and an 18% boost in productivity. Furthermore, companies that promote high engagement can experience a 23% increase in profitability, making the case for enhanced compensation clearer than ever.

However, the job market remains challenging. A recent Harris Poll survey conducted for Bloomberg News indicated that approximately three in four workers believe employers possess greater power in today’s labor market. This perception is consistent with broader trends; in January 2025, the hiring rate for all workers dwindled to a mere 3.4%, marking it as the lowest point in the past decade. Additionally, job postings plummeted by 8.6% in December compared to the same time the previous year.

This context underscores the significance of Grant’s recommendation to enhance salaries as a means of retaining employees who might otherwise be tempted to leave for slightly better pay elsewhere. As more businesses face retention issues amid stagnant wage increases, Grant's insights prompt a reconsideration of compensation strategies.

Employers looking to secure a committed staff may need to rethink their approach to salaries. The potential of high paychecks to secure loyalty, lessen turnover, and bolster productivity is substantial. As companies rethink their compensation strategies, the implications of Grant’s advice could reshape employee management practices for the future, ensuring that they not only attract talent but also keep it.

In conclusion, the dialogue on employee compensation should transcend the traditional confines of merely adjusting annual raises. Instead, a more comprehensive look at how generous salaries can serve as tools for retention and motivation might well be the key to navigating today’s competitive job landscape. Companies willing to invest in their employees might find themselves reaping substantial rewards in loyalty, engagement, and overall profitability.