On March 12, 2025, renowned actors Yuuko Takehara (51), Tatsuya Tanaka (40), and Kanna Hashimoto (26) gathered at the "Biore The Body New Product CM Presentation" held in Tokyo. The event marked the promotional campaign for Biore's latest body wash product, "Biore The Body Totonoi Skin," scheduled for release on April 9, 2025.
The atmosphere was filled with excitement as the trio prepared to showcase their new commercial together. The master of ceremonies marveled at the presence of such illustrious actors, prompting Takehara to cheekily respond, "When they say we are luxurious actors, I can't help but feel very important." Her playful demeanor set the tone for the event, which mixed humor with product promotion.
During the presentation, the actors were engaged not only in questions about the new product but also participated in interactive segments. A quiz segment captivated the audience, where they were asked to guess the proportion of individuals satisfied with their skin. Takehara correctly answered "28%" after explaining her reasoning, "I believe many people are feeling the dryness of their skin. If they weren't feeling dry, there would be no need for Biore at all. The more people who feel dry, the more they will want to use this product." This sparked laughter among the audience, especially from Tanaka, who joked, "What does this mean? By your logic, wouldn't '15%' sound like..."
Takehara quickly responded, offering her thought process: "I really thought it was '15%', but I felt it was rude to say '15%'. I wanted to sound like the good person who picked '28%'." Her witty remark prompted more laughter from Tanaka and Hashimoto, showing the camaraderie among the actors.
The new product, part of the Biore body wash "Biore The Body" series, aims to provide users with skin-enhancing benefits. The ad campaign will commence simultaneously with the product launch on television, making the presentation not only significant for the actors but also pivotal for brand promotion.
Hashimoto, who appeared gracefully dressed, caught everyone's attention with her stunning white dress. The event had several photo opportunities, showcasing the actors not just as endorsers but also as influencers of beauty and skincare. Dressed elegantly, they represented the glamour of the brand.
Looking to the future, the collaboration among these three prominent figures will introduce the new body wash to consumers through engaging storytelling and visual artistry seen in the upcoming commercials. Their fun dynamic during the event demonstrated how they can captivate audiences both on and off-screen.
Overall, the event was successful, leaving attendees excited for the new product and its promotional campaigns. The combination of Takehara's witty remarks, Tanaka's humor, and Hashimoto's charm clearly illustrated why they were chosen to represent Biore, enhancing the brand's image of approachability and effectiveness.
Anticipation is high as consumers await the launch of "Biore The Body Totonoi Skin". The lighthearted nature of the presentation, combined with the professionalism of the actors, promises to boost interest and excitement for Biore. Viewers can expect to see their advertisement portraying the actors' commitment to enhancing beauty through effective skincare soon.