Diplomatic relations between Canada and the United States have hit a fresh snag following a heated exchange between U.S. ambassador Pete Hoekstra and Ontario’s trade representative David Paterson. The incident, which took place on October 27, 2025, at an event in Ottawa, has sparked a public outcry and prompted Ontario Premier Doug Ford to demand a formal apology from the ambassador.
According to multiple sources cited by The Canadian Press and CTV News, the confrontation began when Hoekstra, reportedly upset by an anti-tariff advertisement Ontario was running in the United States, directed a profane and insulting tirade at Paterson. The ad in question was designed to highlight Ontario’s opposition to certain U.S. tariffs, a point of contention in the ongoing trade relationship between the two countries.
Details of the exchange, relayed by individuals who spoke to Paterson after the event but were not authorized to discuss the matter publicly, paint a picture of an unusually intense diplomatic dispute. While the precise wording of Hoekstra’s outburst has not been released, sources consistently described the ambassador as having “shouted profanely” and “hurled insults” at Paterson. The incident, which some characterized as “to be expected” given the current climate of trade tensions, nevertheless crossed a line for many observers.
Premier Doug Ford wasted no time in responding to the reports. On October 29, 2025, Ford addressed the situation publicly, making it clear that he viewed the ambassador’s conduct as unacceptable for someone in such a high diplomatic position. “It’s unbecoming of an ambassador,” Ford said, as quoted by The Canadian Press. He added that while heated exchanges are sometimes part of the job, “the right thing for Hoekstra to do would be to call Paterson and apologize.”
Ford’s remarks did not stop there. In comments reported by CTV News, the premier used a colorful turn of phrase to emphasize the seriousness of the incident, saying the ambassador’s “cheese slipped off the cracker.” This idiom, typically used to describe someone acting irrationally or out of character, underscored Ford’s view that Hoekstra’s actions were out of bounds, even in the context of tense trade negotiations.
The incident has quickly become a flashpoint in the already complex and sometimes fraught trade relationship between Canada and the United States. Ontario’s anti-tariff ad campaign, which ran in the U.S., was intended to push back against American tariffs that have impacted Canadian industries, particularly in the manufacturing and agricultural sectors. These tariffs have been a source of ongoing friction, with both sides accusing each other of unfair trade practices and protectionism.
For many in the diplomatic and business communities, the ambassador’s reported outburst is a worrying sign of how quickly professional disagreements can escalate into personal confrontations. As one observer noted to CTV News, “Come on, ambassador!”—a sentiment echoed by many who believe that even in the heat of debate, a certain level of decorum must be maintained.
Ford’s call for an apology has received support from various quarters in Ontario, where concerns about U.S. tariffs and their impact on the provincial economy remain high. Business leaders and trade experts have pointed out that effective diplomacy is essential to resolving such disputes, and that personal attacks only serve to make matters worse.
At the same time, some have noted that the ambassador’s behavior, while unusual, may reflect the heightened stakes and deep frustrations on both sides of the border. The U.S. has long maintained that its tariffs are necessary to protect American industries from what it sees as unfair competition, while Canadian officials argue that such measures are damaging to cross-border trade and violate the spirit of free markets.
Interestingly, the incident comes at a time when high-profile figures on both sides of the border are weighing in on the broader issue of tariffs and trade. Nobel laureate Paul Krugman, for example, recently reminded audiences that President Ronald Reagan “championed free markets and free trade, not tariffs”—a pointed reference to the current debate. Such comments highlight the ideological divide that continues to shape North American economic policy, even as practical considerations drive day-to-day negotiations.
For now, the focus remains squarely on whether Ambassador Hoekstra will heed Ford’s call for an apology. As of the time of writing, there has been no public response from the ambassador or the U.S. embassy in Ottawa regarding the incident. Diplomatic watchers are keenly observing whether Hoekstra will seek to smooth things over or stand by his actions, which some in Washington may view as a robust defense of American interests.
The episode also serves as a reminder of the delicate balancing act required of diplomats, especially in an era of heightened political polarization and economic uncertainty. While strong advocacy on behalf of one’s country is expected, the line between assertiveness and incivility can be thin. As Ford noted, “Exchanges get heated sometimes,” but ultimately, “an apology is the right course of action.”
In the broader context, this dust-up may be a small but telling chapter in the ongoing saga of Canada-U.S. relations. Trade disputes, after all, are nothing new; both countries have weathered cycles of tension and cooperation for decades. What sets this incident apart is the unusually public nature of the confrontation and the speed with which it has become a political issue in Ontario.
As the story continues to unfold, many are watching to see whether cooler heads will prevail. Will Ambassador Hoekstra pick up the phone and offer the apology Premier Ford has demanded? Or will this episode become yet another example of how personal animosities can complicate even the most routine matters of international diplomacy?
For now, the incident stands as a vivid illustration of how quickly the temperature can rise in the world of trade negotiations—and how much is at stake for both sides of the border when it does.