Just a year after President Donald Trump achieved historic gains with Latino voters in the 2024 election, new data from the Pew Research Center reveals a sharp reversal in his fortunes among this crucial demographic. According to a major Pew poll released on November 24, 2025, support for Trump among Latinos is slipping rapidly, with widespread disapproval of his administration’s handling of the economy and immigration—two pillars of his campaign. The findings, based on surveys of more than 5,000 Latino adults across the United States, paint a sobering picture not only for the president but also for the broader political landscape as the nation heads toward another contentious election cycle.
The numbers are eye-opening. Seventy percent of Latinos now disapprove of the job President Trump is doing, with a remarkable 55% saying they very strongly disapprove, according to Pew Research Center. Even among those who supported him in 2024, cracks are appearing: approval among Latino Trump voters has dropped from 93% at the start of his second term to 81% now. While that’s still a strong majority, the 12-point slide is notable given the president’s previous inroads with this group.
Economic concerns are at the heart of this shift. Four out of five Latinos view the economy negatively, with 78% rating current economic conditions as only fair or poor. The Pew study found that 61% of Latinos believe Trump’s policies have actually made economic conditions worse, compared to just 15% who say those policies have made things better. For many, these aren’t abstract numbers. Half of respondents reported that in the past year, they have struggled to afford food, housing, or medical care—a sobering indicator of day-to-day hardship.
Immigration, another central issue for both the Trump administration and Latino communities, is also fueling dissatisfaction. Two-thirds of Latinos disapprove of Trump’s approach to immigration, with 71% saying he is doing too much when it comes to deportations—a figure up 15 points since March 2025. More than half of those surveyed worry that they, a close friend, or a family member could be deported, according to Pew. Nearly half said the administration’s deportation activities make them feel less safe, while only 12% reported feeling more secure as a result.
The sense of unease goes even deeper. For the first time in nearly two decades of Pew Research Center’s Hispanic Surveys, most Latinos said their situation has worsened in the past year. More than two-thirds of respondents said the overall situation for Latinos in America has deteriorated—a stunning 42-point jump from when the question was last asked in 2021. This sentiment isn’t just limited to those who traditionally vote Democratic. Even 31% of Trump-voting Hispanics now say things have gotten worse for Latinos.
As Pew notes, "In two decades of conducting this major poll of Latinos, it has never seen Latinos say their situation is worse than the year before." That’s a historic low, and it comes at a time when Democrats have been winning big victories across the country, often with large margins among Latino voters.
Latino concerns about their place in American society are also on the rise. Fifty-five percent of those polled said they have serious concerns about their place in the U.S.—up from 48% just a year ago. This anxiety is translating into real-life considerations for many families. A third of respondents reported that they have contemplated leaving the country within the last six months, with 46% citing the political situation in the U.S. as their primary reason and 26% pointing to the high cost of living.
It’s not just about political identity. While Democrats feel the downturn more strongly, the Pew data makes clear that the growing sense of alienation and economic struggle is not driven solely by partisan lines. In fact, 80% of Latinos surveyed said Trump’s policies have been harmful to Latinos—including a full third of those who voted for him in 2024. The report also highlights that more than half of Latinos have serious concerns about their place in the country, a figure that has steadily increased over recent years.
According to Beritaja, the economic downturn is a major factor in the shifting attitudes. Many Latinos who crossed party lines to vote for Trump in 2024 did so because they believed he could deliver on jobs and prosperity. But now, as one respondent told Pew, "The cost of everything has gone up, and it feels like we’re falling behind no matter how hard we work." This sentiment is echoed across the board, with many respondents expressing frustration that their economic hopes have not been realized.
On immigration, the numbers speak volumes. Pew found that 71% of Latinos believe Trump is doing too much on deportations, and more than half worry about the direct impact on themselves or their loved ones. For some, this has led to a sense of constant anxiety and instability. As one participant put it, "Every day, I worry that someone in my family could be taken away. It’s hard to feel at home when you’re always looking over your shoulder."
Political analysts note that these findings could have significant implications for upcoming elections. The Latino vote has long been seen as a potential swing bloc, capable of tipping the balance in closely contested states. Trump’s historic gains in 2024—particularly among Latino men—were a wake-up call for Democrats, who have since redoubled their outreach efforts. Now, with support for Trump slipping, the question is whether Democrats can maintain their momentum or if Republicans will find a way to repair the breach.
There are also broader social implications. The fact that one third of Latinos have contemplated leaving the country in just the past six months is a striking indicator of the community’s mood. While some cite political instability as their main concern, others point to the rising cost of living as a key factor in their decision-making. The Pew survey found that 26% of those considering leaving are motivated by the search for a more affordable life elsewhere.
In summary, the Pew Research Center’s latest findings reveal a dramatic shift in Latino attitudes towards President Trump and his administration. Economic hardship, anxiety over immigration policies, and a growing sense of alienation are all contributing to a sharp decline in support. As the nation prepares for another round of elections, both parties will be watching closely to see how these trends play out—and whether Latino voters will once again reshape the political landscape.
For now, one thing is clear: the optimism that fueled Trump’s historic gains with Latinos in 2024 has given way to skepticism, concern, and, for many, the search for a better future—whether in the United States or beyond.
