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Arts & Culture
27 February 2025

TWICE Renews Contract With JYP Entertainment Amidst Privacy Violations

The popular K-pop group strengthens ties with their management amid serious concerns about their safety and privacy.

TWICE Strengthens Ties with JYP Entertainment Amid Privacy Concerns

JYP Entertainment, the management company behind the popular girl group TWICE, has announced the renewal of their contract, underscoring its commitment to the members' careers and continued success. This announcement, which follows serious privacy violations, reflects the agency's dedication to protecting its artists.

Since their debut, TWICE has become one of the leading K-pop groups globally, known for their catchy music and impressive performances. The renewal of their contract signifies not only the faith JYP has in their talent but also a response to recent incidents of harassment. On February 26, 2025, JYP issued a statement about concerns involving stalking behavior directed at the group members.

According to reports, “a person had been sending inappropriate letters and images, claiming to follow the group around their workplace, living areas, and other personal spaces.” The management company stressed the severe distress caused by such actions not only to the artists but also to those around them. They indicated measures had been taken to bolster security and closely monitor the situation.

“These actions are alarming and severely distressing,” JYP stated, highlighting the need for stringent protections under the laws punishing stalking. The statement clarified, “Any behavior of waiting nearby or observing someone's daily living spaces, or sending repeated messages or images, against their will is classified as stalking.”

JYP warned, “If this stalking behavior doesn’t stop immediately, JYP Entertainment will take strict legal action without leniency or compromise.” Given the current climate of celebrity privacy and safety, this step reflects not only legal responsibility but also moral obligations to protect the members of TWICE, all of whom have expressed concerns about their personal security and peace of mind.

Fans of TWICE have shown their support following JYP's announcement. Many expressed words of encouragement, showing solidarity with the artists during this difficult time. The girl group, meanwhile, continues to prepare for upcoming projects and performances as they navigate this challenging episode.

The privacy breaches have brought to light the challenges K-pop idols face as their public personas often clash with their private lives. It's imperative for management companies like JYP to not only celebrate their artists' success but also safeguard their well-being.

The timing of the contract renewal and the actions taken by JYP signify the importance of stable leadership and artist management. Maintaining momentum coupled with effective risk management might help TWICE not only strengthen their bond with their audience but also achieve greater heights within the industry.

Fans can stay hopeful about future releases and activities from TWICE announced by JYP as they have reiterated their commitment to providing quality content and ensuring the safety and comfort of the group.

With the spotlight increasingly on issues surrounding the privacy of public figures, this incident serves as both a reminder and explanation of why management bodies are pivotal to protecting their artists. JYP's proactive stance is likely to resonate well with their artist roster and provide assurance among the fanbase.

After signing their contract with JYP, TWICE is expected to release more music and continue performing internationally, leveraging their strong following built through years of hard work and dedication.

Thanks to the unwavering support from their fans and the proactive measures taken by JYP Entertainment, TWICE stands ready to face their future endeavors head-on amid both opportunities and challenges.