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Technology
27 February 2025

Google Enhances Privacy Tool And Translation Features

The tech giant rolls out new tools to manage personal data and refine translations enhancing user experiences.

Google is making waves with the announcement of its redesigned "Results about you" tool and upcoming AI enhancements to Google Translate, as it helps users take control of their personal information online and improve their language translation experience.

For many internet users, the advice to avoid searching their own name often feels unhelpful. With personal information sometimes lurking on countless websites, it’s prudent to know what’s out there. This is especially pertinent as Google has initiated improvements to tackle this issue with its "Results about you" tool. Launched officially on Wednesday, the revamped feature is aimed at allowing users to discover and potentially remove their personal data from Google Search results. Notably, it seeks information such as names, phone numbers, email addresses, and home addresses.

The process users will engage with is straightforward: first, they navigate to the "Results about you" website. Upon entering, new users will be prompted to click on “Get started,” which will guide them through several pop-ups detailing what to anticipate. Users are invited to provide their personal information, which includes their full name, any nicknames, home address, phone number, and email.

Once submitted, Google takes it from there, scanning the web for any data corresponding to the user's provided information. If any of this personal information is located, it can then be requested for removal from Google Search results. While valuable, it is important to note this feature does not erase the data from the original website but updates outdated information reflected on Google.

Users can opt to receive alerts directly through email, push notifications via the Google app, or both upon discovering any personal information online. After the scan process—which typically takes just hours—Google will notify users of the results, which are visible under the "Results found" section. This includes details on the information flagged for review, and facilitates tracking of removal requests, highlighting the progress of actions taken.

Following on with Google's focus on AI, the company is also gearing up for significant enhancements to its Google Translate app. Currently, users can translate with text, voice, and camera functionalities, but the forthcoming addition of the AI-powered "Ask a follow-up" feature promises to refine this experience even more. Leaked information suggests this feature will permit users to adjust tone, style, simplify translations, and even match regional variations of the language being translated.

The new feature will reportedly appear as an “Ask a follow-up” button immediately following the translation. Users are expected to benefit from this tool by requesting rephrased translations or getting alternate versions if the output doesn’t quite meet expectations. It’s akin to having an on-demand translation assistant who can adapt phrases and expressions based on user preferences. A unique demonstration revealed users could even request translations to adopt humor or technical jargon, showcasing the flexibility expected from this upgrade.

While it might be tempting to dismiss such features as incremental tweaks, they represent Google’s commitment to enhancing user experience, both for those managing important private data and language learners seeking nuanced comprehension. The ability to get direct feedback and personalization from these tools could redefine how users interact with technology for translation and privacy management.

Though the features of Google Translate are not yet widely available, initial testing indicates they might soon be accessible for the broad public, hinting at broader enhancements for communication tools. Early adopters already have been able to try these functionalities, leading many to feel the general rollout could be imminent.

Google's strides toward developing tools like "Results about you" and enhancements of Google Translate reflect growing trends where individual privacy and effective communication are becoming central to user experience. With each new update, Google seeks to stay at the forefront of these significant shifts—helping users navigate the digital world more safely and efficiently.