In a move that’s shaking up the American financial landscape, the New York Stock Exchange (NYSE) has expanded its operations to Dallas, Texas, igniting a firestorm of debate from Wall Street to Main Street. The newly launched NYSE Texas, a fully electronic equities exchange, is the latest—and perhaps boldest—chapter in what some are now calling the rise of "Y’all Street." This shift signals not just a change of address for some of the country’s biggest financial institutions, but a profound transformation in the nation’s economic geography.
U.S. President Donald Trump didn’t mince words about the development. On January 19, 2026, he took to his social media platform, TRUTH Social, to blast the NYSE’s Dallas expansion. "Building a ‘New York Stock Exchange’ in Dallas is an UNBELIEVABLY BAD THING FOR NEW YORK. I can’t believe they would let this happen. A big test for the new Mayor!" Trump wrote, singling out Zohran Mamdani, New York City’s newly elected mayor and a self-identified democratic socialist. Trump’s comments, reported by outlets including FOX Business and WFAA, underscored his concern that the move represents a failure of city leadership and a threat to New York’s historic financial dominance.
But not everyone is wringing their hands. Dallas Mayor Eric Johnson was quick to respond, seeing the NYSE Texas as a boon for his city—and a sign of broader trends. "President Trump is right! New York City’s financial institutions moving to Dallas isn’t good for New York, but it’s now inevitable," Johnson told FOX Business in a statement. He described Dallas as "America’s first Sanctuary City from Socialism," and emphasized, "Our financial services sector has been steadily growing for years, and now business leaders from across the country—and especially in New York—clearly see that Dallas embodies the future of free enterprise and the American dream."
Johnson has been vocal about Dallas’s emergence as a financial powerhouse. In a televised interview on Maria Bartiromo’s Wall Street, he boasted, "We’re already the number one city in the United States for corporate relocations… we are the second largest city in the United States for financial institutions, and I expect that to continue to grow." The mayor’s optimism is not unfounded. Dallas has been steadily attracting both businesses and talent, thanks to its pro-business climate, lower taxes, and relatively affordable cost of living.
This migration isn’t limited to the financial sector. Notable companies such as Tesla, Fisher Investments, and Hewlett Packard Enterprise have all relocated their headquarters to Texas in recent years, according to FOX Business. The numbers are striking: between 2012 and 2022, more than 380,000 New Yorkers moved to Florida, carrying with them an estimated $37 billion in taxable income. California, too, saw a net loss of over 361,000 residents to Texas, taking $21 billion in taxable income along for the ride.
The NYSE Texas is just the tip of the iceberg. The Texas Stock Exchange (TXSE), announced in 2024 with over $100 million in backing from financial giants like BlackRock, Citadel Securities, and Charles Schwab, is set to begin trading in 2026. Nasdaq has also expanded its presence in the Lone Star State, already listing more than 200 Texas-based companies and positioning Nasdaq Texas as a dual-listing venue for regional firms. As Lynn Martin, president of NYSE Group, put it, Texas is "the state with the largest number of NYSE listings, representing over $3.7 trillion in market value," and she praised the state’s "pro-business atmosphere."
For Dallas, the arrival of NYSE Texas is more than symbolic. The exchange, which is a reincorporation of NYSE Chicago, is designed to broaden the NYSE’s footprint rather than replace its original Wall Street headquarters. Companies can now list and trade shares electronically in Dallas while maintaining primary listings elsewhere. In its first three months of operation, NYSE Texas attracted dual listings from major firms like Halliburton and Trump Media & Technology Group.
The business migration has also brought an influx of jobs and investment to North Texas. JPMorgan Chase now employs more people in Texas than in New York, with more than 31,500 employees statewide. CEO Jamie Dimon even devoted two pages of his annual shareholder letter to the bank’s impact in Texas, noting a contribution of more than $1 billion to the state’s economy in 2023. Goldman Sachs is building an 800,000-square-foot Dallas campus expected to house over 5,000 employees, while Wells Fargo’s new Las Colinas campus in Irving brings together 4,500 workers. Charles Schwab’s 70-acre Westlake campus is now home to more than 7,000 employees, and Bank of America will soon anchor a new 30-story tower in Dallas. Other major institutions like Fidelity, Comerica, Texas Capital Bancshares, and Scotiabank have all deepened their Texas roots, collectively creating thousands of jobs and cementing Dallas’s reputation as a financial hub.
So what’s driving this seismic shift? Many business leaders point to the contrasting policies of New York and Texas. Mayor Mamdani’s administration has championed higher taxes on businesses and wealthy individuals, city-owned grocery stores, and fare-free bus service. Critics, including Mayor Johnson, argue that such policies are "openly hostile towards the business community" and have accelerated the exodus of financial firms. As Johnson bluntly predicted, "I expect an avalanche of Wall Street firms moving to Dallas."
Meanwhile, the NYSE maintains that its Dallas expansion is about serving companies in the South and Southwest more effectively—not abandoning New York. "It’s designed to broaden the NYSE’s footprint, not replace it," the exchange emphasized in public statements. Still, for many observers, the symbolism is hard to ignore. The term "Y’all Street"—once a tongue-in-cheek reference—now captures a very real migration of capital, jobs, and influence.
As the dust settles, it’s clear that Dallas’s financial sector is not just growing—it’s thriving. The city’s leaders, business community, and workforce are betting that the future of American finance will be written as much in the heart of Texas as on the storied streets of Manhattan. Whether this shift proves to be a passing trend or a permanent realignment remains to be seen, but for now, the Lone Star State is shining bright on the financial map.