On February 16, 2026, viewers of ABC’s Good Morning America were treated to a shopping event that’s already being called a game-changer for bargain hunters: Tory Johnson’s “GMA” Deals & Steals Free Shipping Extravaganza. The special segment, curated by Johnson, offered deep discounts—up to a staggering 75% off—on a wide array of products, all with the added bonus of free shipping. For shoppers hoping to stretch their dollars in today’s tough economic climate, this event was a welcome opportunity to snag high-quality goods without the sting of extra delivery fees.
According to Azat TV, the extravaganza was launched with the goal of making significant savings accessible to a broad audience. The deals, available exclusively through GMADeals.com, spanned categories from fashion and beauty to home goods and technology, with starting prices as low as $6.50. The emphasis on free shipping wasn’t just a gimmick—it addressed a real pain point for online shoppers. As highlighted in Good Morning America’s coverage, unexpected shipping costs often eat into savings and can deter purchases. By waiving those fees, Johnson and her team ensured that every dollar saved stayed in the shopper’s pocket.
The lineup was nothing short of impressive. In fashion, NYDJ jeans took center stage, offered at 50% off, with prices ranging from $44.50 to $64.50 (down from $89–$129). These jeans, known for their signature Lift Tuck Technology and curve-friendly fits, have sold over 20 million pairs worldwide. Shoppers could choose from skinny, slim, straight, and bootcut silhouettes, with options in petite, plus, and tall sizes. For those looking to refresh their wardrobe without breaking the bank, this was a golden opportunity.
Health and wellness were also in the spotlight. Audien Hearing’s Atom Pro 2 hearing aids were available at half price—$144 instead of the usual $289. These compact, in-ear devices featured four adaptive hearing modes and a UV-sanitizing charging case, offering both functionality and hygiene. For many aging Americans facing rising medical costs, such a deal was more than just a discount; it was a lifeline to better quality of life.
Home organization and preparedness found their champions in Ice Box emergency and estate kits, discounted by up to 61%. Priced between $39 and $89 (originally $80–$230), these kits help users organize essential documents and prepare for life’s curveballs, from roadside emergencies to estate planning. The fire-resistant, lockable box and a simplified LIGHT version catered to different needs and budgets.
Beauty enthusiasts weren’t left out. KORRES, a brand with over 25 years of Greek heritage, offered plant-powered skincare products at 50% off, with prices from $9.50 to $55. DHC, known for its Japanese-inspired formulations and bestselling Deep Cleansing Oil, matched that discount, with products priced from $12.50 to $47. Both brands appealed to clean beauty fans seeking effective, gentle solutions.
For the kitchen, the nutribullet Ultra Plus+ Compact Kitchen System—a 3-in-1 blender, food processor, and coffee grinder—was slashed to $107.50 (from $215). This versatile device catered to culinary adventurers and health-conscious cooks alike. Meanwhile, travel lovers could upgrade their gear with Samsonite luggage, including the lightweight Freeform and Venue X collections, at up to 75% off. Prices ranged from $67 to $410, a steal for premium suitcases that usually command double the price.
Outdoor comfort and footwear were covered as well. The Original Muck Boot Company offered 100% MUCKPROOF boots for men, women, and kids at up to 60% off ($38 to $84, down from $95–$210). Aetrex sneakers and slip-ons, designed with superior arch support to relieve plantar fasciitis and heel pain, were 50% off ($50 to $80, originally $100–$160).
In the realm of personal care and wellness, Copper Compression’s wearable support solutions—infused with copper for posture, knee, elbow, and foot support—were offered at up to 75% off, with prices starting at just $6.50. Cozy Earth’s temperature-regulating viscose bamboo bedding was available at half price ($39 to $349), and Honeydew Sleep’s ergonomic pillows, including the Scrumptious Side Sleeper, were marked down by 50% to 55% ($20 to $150).
Technology deals were another highlight. Picture Keeper digital backup devices, compatible with iPhone, Android, PC, and Mac, were discounted by up to 75% ($30 to $100, down from $120–$300). The Limitless TotalBoost Mini Pro portable charger, with built-in adapters, flashlight, and kickstand, was available at $30 (a 57% discount from $70). Guard Your ID rollers, offering an eco-friendly alternative to shredders, were priced at $20, representing savings of up to 64%.
Other notable offers included PHILIP B hair care at 50% off, Malibu Skye’s Zahara Crossbody Bag at 68% off, and Chatbooks’ custom photo books at half price. Each deal was valid only on February 16, 2026, while supplies lasted, adding a sense of urgency and excitement for viewers and shoppers.
The impact of these events extends beyond individual savings. According to ABC’s reporting, past GMA Deals & Steals segments have boosted sales by 40% or more, as viewers flock to GMADeals.com for exclusive codes. These promotions also provide a national platform for lesser-known brands like Audien Hearing and Ice Box, giving them exposure they might not otherwise achieve. Tory Johnson’s vetting process ensures that only quality products make the cut, building trust with viewers who return week after week.
For many, the event’s timing couldn’t have been better. With inflation still a concern and consumers eager to make every dollar count, the combination of deep discounts and free shipping was irresistible. As one industry analyst noted, “TV-driven deals convert three times better than online ads, thanks to Tory’s warm on-air pitch that feels like insider advice from a friend.”
Shoppers were encouraged to act fast. Deals often sold out within hours, and savvy viewers shared tips on social media for maximizing savings—like using cashback apps or bundling multiple deals. International shoppers, especially those outside the U.S., were advised to check shipping restrictions, as most offers catered to domestic addresses.
Ultimately, Tory Johnson’s Free Shipping Extravaganza underscored the growing importance of curated, value-driven shopping experiences in the e-commerce age. By blending luxury and practicality, and removing barriers like shipping fees, the event turned shopping into a shared, celebratory experience—one where everyone, from first-time viewers to seasoned deal hunters, could walk away a winner.
As the dust settles and shoppers check their inboxes for order confirmations, one thing’s clear: events like these don’t just offer savings—they create a sense of community and optimism, reminding us that a good deal isn’t just about the price, but about feeling empowered in how we spend.