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Arts & Culture · 6 min read

Nintendo Expands Zelda And Mario Beyond Consoles

With new art books, fan tributes, and cinematic projects, Nintendo is reaching wider audiences as classic franchises like Zelda and Mario evolve beyond their gaming roots.

On April 2, 2026, the world of video games and pop culture was abuzz with a flurry of activity—much of it centered on the enduring legacy and ever-expanding universe of Nintendo’s The Legend of Zelda and Mario franchises. From inventive fan tributes and major publisher announcements to retrospective celebrations and ambitious cinematic ventures, it’s clear that Nintendo’s iconic characters continue to shape not just gaming, but the broader landscape of entertainment and fandom.

One of the most striking recent tributes comes from LEGO builder Jarrett Gercken, who shared his latest creation inspired by The Legend of Zelda: The Wind Waker. Originally released in 2002, Wind Waker’s cel shaded aesthetic was divisive at first, but, as Gercken’s work demonstrates, those bold visuals have aged remarkably well. Gercken’s build features a minifig-scale King of Red Lions—the game’s memorable talking boat—meticulously crafted to capture the game’s signature look. The model’s bright colors, expressive features, and the clever use of LEGO DREAMZzz Izzie’s skirt cloth for the golden back of the King’s head all pay homage to the original design. “The white wave/cloud piece with an upright leaf attached takes me back to those endless pre-Swift Sail hours of scouring The Great Sea for Triforce shards (a painful but fond memory),” Gercken reminisced, according to his post. For fans, these details evoke the magic and challenges of Wind Waker’s vast oceanic world, demonstrating how fan creativity keeps classic games alive and relevant.

But it’s not just fans who are celebrating Zelda’s legacy. On the same day, Dark Horse Comics announced a major new release: The Legend of Zelda: Tears of the Kingdom — Secrets of the Zonai, a hardcover art and history book. According to a press release from Dark Horse Comics, this lavish 9-by-12-inch volume boasts more than 470 pages packed with behind-the-scenes notes, sketches, concept art, storyboards, and fully realized character art. Nearly 100 pages are devoted to the history of Hyrule and the enigmatic Zonai, providing deep lore for longtime fans and newcomers alike. The book also features exclusive interviews with producer Eiji Aonuma, director Hidemaro Fujibayashi, and art director Satoru Takizawa—offering a rare glimpse into the minds behind one of Nintendo’s most celebrated franchises.

Patrick Thorpe, senior editor at Dark Horse Comics, summed up the excitement, saying, “From the birth of the Zonai people all the way through the resurrection of the Demon King and beyond, this book is a peek behind the curtain of both the making of The Legend of Zelda: Tears of the Kingdom as well as the rich lore that makes this world feel so lived in. The art and insights make this book a must-have for any fan of The Legend of Zelda series!”

The book is slated for release on October 20, 2026, and will be available through Dark Horse Direct, Barnes & Noble, Amazon, and local bookstores and comic shops. The standard edition will retail for $59.99, while a premium Hero’s Edition—with an exclusive slipcase, art print, and other bonuses—will be available for $119.99. This announcement comes on the heels of Tears of the Kingdom’s own critical triumph: released on May 12, 2023, the game quickly earned a near-perfect 96/100 “Must Play” rating on Metacritic, based on 150 critical reviews. As a direct sequel to 2017’s Breath of the Wild, Tears of the Kingdom expanded the series’ scope, introducing new abilities, puzzles, and vast new regions both above and below the familiar land of Hyrule.

The energy surrounding Nintendo’s franchises was also palpable at PAX East 2026, where IGN reporters mingled with fans to ask about their favorite in-game food items. The responses highlighted the cultural reach of Nintendo’s games, with Mario’s Super Mushroom, Fortnite’s Chug Jug, and Zelda’s Spicy Pepper Steak all earning mentions. Butterfinger sponsored the event, treating early-morning attendees to a special brunch featuring limited edition Butterfinger French Toast—a playful nod to the way food, both virtual and real, brings gaming communities together.

Meanwhile, Nintendo’s ambitions are stretching far beyond the game console. According to a report published on April 2, 2026, the company is actively pursuing a transmedia strategy, seeking to broaden its reach through film, animation, and merchandise. The recent release of The Super Mario Galaxy Movie has been a box office success, even if reviews have been mixed. Notably, the film’s two post-credit scenes suggest that Nintendo and Illumination are already laying the groundwork for future sequels.

Shigeru Miyamoto, Nintendo’s legendary game designer, has been closely involved in these cinematic ventures. In a recent interview, Miyamoto reflected on the importance of evolving Mario and other Nintendo characters alongside changes in digital media. “When we’re talking about Mario as a character, he’s always evolved alongside the evolution of digital media,” he explained. “As we approach Mario and developing Mario games, I start to feel like there’s only so many people that we can reach through Nintendo’s systems and consoles. And so now with things like digital streaming and the expanse and the reach of what the technology allows now, I feel like that’s a great way to get Mario involved too, and really be able to evolve alongside with digital media.”

Miyamoto also acknowledged the shifting landscape of the console market, noting that platforms like the Switch and PlayStation 5 appear to have reached saturation. As a result, Nintendo is investing more heavily in films, animated shorts, and merchandise to ensure its characters remain relevant and accessible to new generations—many of whom may first encounter Mario or Zelda not on a console, but on the big screen or through streaming platforms. The company has already announced a live-action Zelda film and begun releasing animated shorts featuring Mario and Pikmin online, signaling a clear intent to expand its beloved worlds beyond gaming.

All this activity comes as fans and critics alike look back on the long, influential history of Nintendo’s franchises. On April 3, 2026, Men’s Journal published a retrospective on the best video games of 1986—a year that saw the release of enduring classics like Kid Icarus, Ikari Warriors, Castlevania, Metroid, and, of course, The Legend of Zelda. The article highlighted not only the games’ innovative mechanics but their cultural impact, such as Metroid’s groundbreaking reveal that protagonist Samus Aran was female, and Zelda’s instantly recognizable status among gamers and non-gamers alike.

With new fan creations, expansive art books, blockbuster movies, and a steady stream of nostalgia, Nintendo’s universe continues to grow—bridging generations and media formats. Whether you first encountered Link on an NES cartridge or in a modern art book, or met Mario through a film rather than a controller, there’s little doubt: these worlds are more alive and accessible than ever, promising new adventures for fans old and new.

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