For six years, Luke Ishikawa Plowden was a familiar face at GMMTV, one of Thailand’s most prominent entertainment companies. His journey with the company, marked by growth, gratitude, and a fair share of challenges, has come to an end, as both Luke and GMMTV have agreed to part ways. The news, announced in early September 2025, has stirred conversation across Thai entertainment circles and among his devoted fanbase worldwide.
Luke’s heartfelt farewell post, shared widely on social media, captured the emotional weight of his departure. In his statement, Luke expressed deep appreciation to GMMTV and its executive team, particularly highlighting the support of "P'Tha" and the entire staff. Reflecting on his early days, Luke wrote, "When I first came to Thailand, it was my first time working abroad. I didn’t speak Thai at all. I knew nothing, but I came here with dreams and hopes to do something, just hoping someone would believe in me." According to his message, GMMTV recognized his potential from the very beginning and played a pivotal role in shaping his career.
Luke’s six-year tenure was transformative, both professionally and personally. He credited GMMTV for giving him the chance to learn and perform in Thai, and for the invaluable experiences he gained. "I have learned a lot, developed myself so much, and gained invaluable experiences. I wouldn’t trade my time at GMMTV for anything," he stated. Luke’s gratitude extended to all corners of the company: producers, directors, fellow actors, and, most importantly, the fans who have supported him from the start and those who joined along the way. "I got to where I am because of everyone’s support. Thank you so much. I hope everyone will continue to support me on my new path. Much love and thank you!"
The announcement came just days after a significant event involving Luke and his reputation. On August 20, 2024, Luke took legal action against five individuals who had posted false and damaging content about him on TikTok and Facebook. According to EFM, a GMMTV-affiliated music label, Luke submitted evidence to officers at the Central Investigation Bureau’s complaint center on Phahonyothin Road, seeking prosecution under Thailand’s defamation and Computer Crime Act. The posts accused Luke of infidelity—claims he firmly denied as untrue.
"When those messages were shared on social media, it directly affected me, both in terms of my reputation and the feelings of my fans who follow and support my work," Luke explained, as reported by EFM. The emotional toll of the rumors was evident in his public statements, with Luke emphasizing that he felt compelled to take action to protect his name and the trust of his supporters. Authorities advised him to continue collecting evidence of any further defamatory posts, as the investigation would proceed to determine the owners of the accounts in question and pursue legal measures as necessary.
This episode highlights the growing challenges celebrities face in the age of social media, where misinformation can spread rapidly and have lasting effects. For Luke, the decision to address these attacks head-on was not just about personal vindication but also about setting a precedent for how public figures can respond to online harassment. It’s a reality that many in the entertainment industry now contend with: the delicate balance between public exposure and personal privacy, and the need for legal recourse when boundaries are crossed.
Meanwhile, GMMTV’s EFM label has been moving forward with fresh initiatives. On August 20, 2024, the label launched a new music project featuring a group of six artists. The project is designed to capitalize on the immense reach of social media, with a particular focus on TikTok and Facebook. According to the official announcement, the aim is to introduce new music and styles to fans, tapping into the dynamic, ever-evolving tastes of the younger generation. The company’s strategy reflects broader trends in the entertainment industry, where digital platforms have become the primary battleground for audience attention and engagement.
For Luke, the timing of these developments is poignant. As GMMTV looks to the future with new faces and digital-first strategies, Luke embarks on his own journey, buoyed by the experiences and relationships forged during his time at the company. His farewell message underscored the mutual respect that characterized his departure. "In the end, everything must come to an end. With my age and what I desire at this point in my life and career, GMMTV and I agreed that parting ways was the best decision. It was a very difficult decision, but GMMTV respected my choice, and I am truly grateful," he wrote.
Fans have responded with an outpouring of support, expressing both sadness at his departure and optimism for his future. Many have shared messages of encouragement, pledging to follow Luke as he explores new opportunities. In the often transient world of show business, such loyalty is a testament to the bond Luke has built with his audience—one grounded in authenticity and mutual respect.
Luke’s journey from a newcomer who spoke no Thai to a beloved actor with a global following is a story of perseverance and adaptability. It’s also a reminder of the importance of mentorship and opportunity in creative industries. As he noted, "GMMTV saw something in me from the start, and without them, I wouldn’t have reached this point." The lessons learned and the connections made during his six years at GMMTV will undoubtedly shape the next chapter of his career.
As the Thai entertainment landscape continues to evolve, stories like Luke’s illustrate both the rewards and the risks of life in the public eye. With new projects launching and established stars forging their own paths, the industry remains as dynamic—and as unpredictable—as ever. For fans and observers alike, all eyes will be on what comes next for Luke Ishikawa Plowden, a star who has already proven that he’s more than capable of navigating change with grace and determination.
