Juventus find themselves at a crucial crossroads in the ongoing transfer saga surrounding Douglas Luiz, the Brazilian midfielder whose once-promising arrival in Turin has now given way to uncertainty and speculation. As the summer 2025 transfer window races toward its conclusion, the Bianconeri are locked in tense negotiations, with both club and player eager for a resolution that seems increasingly elusive.
Douglas Luiz, who joined Juventus in the summer of 2024 after a standout spell in the Premier League with Aston Villa, was initially hailed as one of Europe’s top midfield talents. His signing was widely celebrated by Juventus fans and pundits alike, with many expecting him to become a linchpin in the team’s midfield. Yet, just a year later, the narrative has shifted dramatically. Luiz’s form has dipped sharply, and he has struggled to adapt to life at the Allianz Stadium, leaving both supporters and club officials disappointed.
Manager Igor Tudor, who took charge after the dismissal of Thiago Motta and solidified his position ahead of the FIFA Club World Cup, has reportedly made it clear that Luiz does not feature in his long-term plans. According to Juvefc.com, Tudor is unconvinced by Luiz’s performances and is pushing for a squad reshuffle that better aligns with his tactical vision. Juventus director Francois Modesto echoed this sentiment in a recent interview with Tuttosport, acknowledging that several players, including Luiz, are not part of the club’s future strategy and are expected to move on.
The situation reached a flashpoint earlier this summer when Luiz failed to report for pre-season training as scheduled, prompting swift action from club officials. Modesto addressed the incident, stating, “He was welcomed back. He knows he made a mistake, we made sure he understood that. We called him in and made him realise what Juventus means. Douglas is very sorry, but this is in the past now and he is back in the group.” The episode, while now considered resolved internally, highlighted the growing disconnect between player and club.
Despite being part of Juventus’ squad for the FIFA Club World Cup in June and July 2025, Luiz saw only limited playtime, further fueling rumors of an imminent departure. His frustration has reportedly boiled over, with sources indicating that Luiz recently arrived late to training—an action widely interpreted as an attempt to expedite his transfer out of Turin. The midfielder’s desire for a fresh start appears matched by the club’s willingness to facilitate his exit, provided the terms are right.
Negotiations, however, have proven anything but straightforward. Everton and Nottingham Forest have emerged as the primary suitors for Luiz’s signature during this window. Both Premier League clubs have expressed strong interest, seeing an opportunity to revive Luiz’s career on English soil. Yet, the talks have hit a significant stumbling block. Juventus are adamant that any deal must be either a direct sale or a loan with an obligation to buy—terms designed to avoid a repeat of the Arthur Melo situation, where a player left on loan only to return without making a meaningful impact elsewhere.
In contrast, both Everton and Nottingham Forest are only willing to consider a loan with an option to buy, a crucial distinction that has left negotiations at an impasse. With the clock ticking and the days in the transfer period dwindling, all parties are feeling the pressure. Juventus, eager to bring clarity to their squad and avoid the complications of unresolved departures, remain firm in their stance. The club’s determination to reach a definitive resolution before the window closes is palpable, as they seek to balance financial prudence with sporting ambition.
The broader context of Juventus’ summer activity provides further insight into the club’s strategy. The transfer window has otherwise been relatively subdued for the Bianconeri. Key moves include the signing of Jonathan David as a free agent, the acquisition of Joao Mario, and the permanent transfer of Francisco Conceicao following his loan spell. Nevertheless, the squad remains bloated with players who do not fit into Tudor’s vision, a reality that Modesto candidly acknowledged: “This year we decided to bring everyone along for pre-season training, in agreement with the coach. We are Juventus and must treat everyone equally. We have also been very clear with them, but they are behaving well, and we are happy about that.”
Amidst the uncertainty, some stability has emerged. Tudor’s appointment as permanent manager ahead of the Club World Cup has brought a sense of direction to the club’s footballing operations. Modesto praised the coach’s efforts, noting, “The coach is very happy, he did well last season and wants to continue that work. We are giving him the chance to continue, we speak every day and the club is in line with his vision. It is going to be a long campaign, with many games, but I feel the Club World Cup was very important in helping create that cohesion between the coach and his squad.”
Other players, such as Dusan Vlahovic, also find themselves at a crossroads. With his contract set to expire at the end of the season and extension talks stalling, Vlahovic’s future remains up in the air. However, Modesto was quick to highlight the striker’s professionalism: “He is training and doing well. He is professional. And a Juventus player.” Such remarks underscore the delicate balancing act facing the club as they navigate both contract renewals and potential departures.
The Douglas Luiz saga, however, stands out as the most pressing unresolved issue. Juventus’ insistence on a permanent solution reflects lessons learned from past missteps and a desire to avoid being saddled with players who have no clear role in the squad. For Luiz, whose career trajectory has taken an unexpected turn since his celebrated arrival, the coming days will be decisive. Whether a compromise can be reached with Everton, Nottingham Forest, or another suitor remains to be seen.
For now, the situation remains fluid. Juventus supporters, well-versed in the drama of the transfer market, watch with bated breath as the club seeks to shape a squad capable of competing at the highest level. As the transfer window edges closer to its conclusion, all eyes will be on Turin to see if Douglas Luiz’s future will finally be resolved—or if yet another twist awaits in this ongoing football saga.