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DoorDash Expands Grocery Partners As Wuffes Debuts At Petco

Major partnerships in grocery delivery, digital payments, and pet health signal sweeping changes for consumers and businesses nationwide.

April 27, 2026, proved to be a day of big moves and bold announcements across the worlds of retail, technology, and pet health. From the expansion of on-demand grocery delivery to a leap forward in digital payments in Africa, and a beloved dog supplement brand leaping onto the shelves of a national retailer, consumers and businesses alike are feeling the ripple effects of these industry-shaping decisions.

First up, DoorDash, the household name synonymous with food and grocery delivery, rolled out a major partnership update that’s set to reshape how Americans shop for their daily essentials. According to DoorDash, four major regional and specialty grocers—Brookshire Grocery Company (BGC), FreshDirect, Harps Food Stores, and Market of Choice—have joined the DoorDash platform. This isn’t just a minor update; it’s a massive expansion that brings more local and regional options to the fingertips of millions of shoppers nationwide.

Charles Shoener, Head of North America Grocery Partnerships at DoorDash, expressed his excitement, saying, “We’re thrilled to add these new grocers to DoorDash so local shoppers can enjoy on-demand access to the neighborhood staples they know and love.” He added, “We hear from our consumers all the time that they are always looking for more selection on DoorDash. Bringing these grocers onto the DoorDash Marketplace across New York City, Oregon, the Midwest, and the South is a true win-win – we can satisfy more customer demand and drive sales back into the local economy.”

The numbers behind these partnerships are impressive. Brookshire Grocery Company, a family-owned grocer with a century-long history, operates more than 220 stores across Texas, Louisiana, Arkansas, and Oklahoma. Their various banners—Brookshire’s, Super 1 Foods, FRESH by Brookshire’s, and Spring Market—are now live on DoorDash, adding over 200 new stores to the platform. Meanwhile, FreshDirect, a pioneer in online grocery delivery since 2002 and based in the Bronx, brings its farm-fresh produce and chef-prepared meals to consumers in the New York tri-state area and beyond. Harps Foods, another hometown favorite with nearly 100 years of history, offers a wide variety of products at 140 stores across six states in the South and Midwest. And Market of Choice, a family-owned chain in Oregon, is known for its deep roots in natural and organic products, supporting local farmers and makers across its 12 stores.

This wave of partnerships is more than just a convenience play. DoorDash has cemented its position as the leading third-party marketplace in U.S. grocery and retail by order volume as of December 2025, according to YipitData. The company also boasts one of the highest shares of new-to-industry consumers in the category—meaning, for many Americans, DoorDash is their first stop when they try online grocery shopping. These new partners are also included in DashPass, DoorDash’s popular membership program that offers perks like $0 delivery fees and reduced service fees on eligible orders. For anyone who’s ever run out of milk or craved a specialty snack at midnight, this is a game changer.

But DoorDash wasn’t the only company making headlines. In Africa, a digital revolution is quietly gaining steam. On April 27, 2026, the Secrétariat Exécutif des TIC Burundi announced the official launch of BurundiPay, the nation’s instant payment system. Developed in collaboration with Banki Nkuru and funded by PAFEN Burundi, BurundiPay is designed to enable secure, interoperable, and accessible real-time payments across the country’s financial ecosystem.

With this move, Burundi steps up as the 22nd African country to implement an instant payment system—a clear sign of the continent’s accelerating embrace of digital finance. Local authorities are optimistic that BurundiPay will enhance financial inclusion, improve transaction efficiency, and support broader economic activity by enabling individuals and businesses to transfer funds instantly and securely. The launch is being hailed as a significant milestone for Burundi, promising to reshape how money moves and how people interact with banks and businesses. It’s a leap that could ripple far beyond the country’s borders, as more nations look to modernize their financial infrastructure.

Meanwhile, in the United States, pet lovers have something new to celebrate. Wuffes, a dog supplement brand that’s rapidly become a household name in canine health, has officially launched its products at Petco—marking its first large-scale retail partnership. According to a press release from Wuffes, this is a landmark step in its strategy to become the defining name in dog health. Products now available at petco.com include their award-winning Small-Medium and Large Breed Hip & Joint Chews, Joint Liquid, Multivitamin Chews, Calming Chews, Probiotic Chews, Allergy & Itch Chews, and Omega-3 Fish Oil. The Hip & Joint Chews and Joint Liquid are already on shelves at over 1,400 Petco stores nationwide, while the other supplements are rolling out to more locations over the summer.

Wuffes President Jonny Purcell summed up the moment: “Wuffes was built on a simple belief – better ingredients, better science, better results. We’ve been deliberate about our national retail expansion, and Petco is where that journey begins. Their customers expect quality and their team understands what we’ve built. This strategic partnership gives us the opportunity to bring that to millions more dogs across the country. That’s what we’ve been building toward.”

Since its founding in 2020, Wuffes has served over 750,000 dogs, earning a spot at #400 on the 2025 Inc. 5000 list of America’s fastest-growing private companies. The company built its reputation online, but this leap into national retail signals a new era. Jenny Wolski, Senior Vice President of Merchandising at Petco, praised the partnership: “Wuffes has earned its cult following for a reason—the loyalty of their online community is a testament to the quality and efficacy of their products. This makes them a powerful addition to our industry-leading supplement selection.”

What sets Wuffes apart? Every supplement is scientifically formulated, NASC certified, and built around meaningful inclusion levels of active ingredients. Their large breed Hip & Joint Chews contain a hefty 1,997mg of actives per chew and feature a five-action joint system. The Joint Liquid uses UC-II® collagen, a clinically proven ingredient, while their Calming Chews are formulated with Relora®, a stress-regulating botanical complex. Their Allergy & Itch Chews, Probiotic Chews, Multivitamin Chews, and Omega-3 Fish Oil all pack clinically studied ingredients and thoughtful formulations designed to deliver real results. Wuffes isn’t just available at Petco; pet parents can find it at Hollywood Feed, Amazon, Chewy, and wuffes.com as well.

It’s not every day that the worlds of groceries, digital finance, and pet health all make headlines at once. But April 27, 2026, was no ordinary day. Whether it’s the convenience of a favorite local grocer delivered to your door, a new era of instant payments in Africa, or a trusted dog supplement brand finding a home on the shelves of a national retailer, these announcements show just how quickly industries can evolve—and how much consumers stand to gain from bold, forward-thinking partnerships.

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