When the winter chill sets in and the days grow shorter, few things lift the spirits like a wardrobe refresh. This January, the fashion world has found its muse in Claudia Winkleman, the ever-stylish host of the hit game show The Traitors. As the highly anticipated fourth season aired in early January 2026, Claudia’s bold sartorial choices have set the tone for the season’s must-have looks, sparking a frenzy among fashion enthusiasts and casual viewers alike.
According to Good Housekeeping, one particular trend has taken center stage: burgundy knee-high leather boots. These boots, described as “buttery” and “feelgood,” are being hailed as the ultimate winter purchase that you simply won’t regret. The classic black boot has been nudged aside in favor of these rich, luxe-looking burgundy beauties, which have been spotted on Claudia herself during the latest episodes of The Traitors. Her fashion-forward approach has made it clear—burgundy boots are the statement piece of the season.
But why the sudden surge in popularity for this particular shade? Burgundy, or as some brands call it, “dark cherry” or “wine,” offers a pop of color that’s both sophisticated and versatile. These boots can be paired with a midi kilt and a Fair Isle knit for a classic, cozy look, or styled with a favorite knit dress for an ensemble that’s equal parts chic and comfortable. For those who like to mix things up, slipping them under wide-leg jeans adds just the right touch of color without overwhelming the outfit.
Claudia Winkleman’s influence on fashion is nothing new, but this season she’s gone above and beyond. As Refinery29 reports, her wardrobe on The Traitors has become almost as iconic as her signature fringe. Viewers tuned in to the first episode of season four were treated not only to the suspenseful gameplay but also to Claudia’s striking outerwear—a relaxed, boxy Saint Laurent peacoat. The coat, with its oversized cropped silhouette, double-breasted buttons, roomy welt pockets, and sharp notch lapels, exudes timeless elegance and modern edge. However, the price tag—a hefty £3,600—means it’s a luxury few can afford.
Fortunately, the high street is ready to step in. The fashion press has highlighted several near-identical alternatives for those who want to channel Claudia’s style without breaking the bank. The & Other Stories double-breasted wool jacket stands out as a top contender, offering a similar oversized, cropped shape and all the classic details for just £125. “Side by side, it’s a challenge in itself to tell the two apart,” notes Refinery29. Both jackets are fully lined for warmth and structure, crafted from cozy wool-blend fabric, and designed to keep the January chill at bay. Given the dramatic price difference, it’s no surprise that the high-street version is expected to sell out quickly.
Claudia’s approach to styling her peacoat further cements her status as a fashion influencer. She paired the designer jacket with a grungy plaid shirt and her all-time favorite Spanx leggings, proving that a good outer layer can elevate even the simplest, most comfortable outfits. It’s a look that’s both accessible and aspirational—just the kind of inspiration viewers are eager for as they navigate the new year’s unpredictable weather and social calendars.
Of course, the boots are the real stars of the show. Good Housekeeping has rounded up eight fabulous and affordable pairs of burgundy boots currently available on the high street, many of which are included in the January sales. Among the highlights: the Skye Smart Knee Boots in Dark Cherry from Boden, now a bargain thanks to the seasonal sale; Burgundy Red Leather Knee High Skinny Heeled Boots for those who prefer a more delicate kitten heel; and the Theodora Boots, which lean toward a rich chocolate tone but earn a mention for their striking shape and block heel.
For comfort seekers, the Leather Bobbi Knee High Boot from Jigsaw comes in a wine hue and boasts a lower heel, making it a practical yet stylish choice—especially at 40% off. The Heeled Leather Boots, with their slouchy silhouette, are flying off shelves, while the Katlynn Leather Patent Knee High Boots from Hush bring a glossy finish to the mix and are now 50% off. Dune’s Tova Burgundy Knee High Leather Boots offer a flat riding boot style for those who prefer minimal elevation, and H&M’s flat knee-high boots channel a subtle cowboy vibe that’s both playful and on-trend.
The best part? Many of these boots are deeply discounted, with some styles marked down by as much as 50% during the January 2026 sales. It’s a rare opportunity for shoppers to snag a designer-inspired look for a fraction of the price, and, as the fashion press suggests, these boots are versatile enough to remain wardrobe staples for years to come.
The excitement doesn’t end with boots and coats. The ripple effect of Claudia Winkleman’s style is evident in the brisk sales of these highlighted pieces. Retailers are bracing for a surge in demand—not only for burgundy boots but also for tailored outerwear that mirrors the oversized, cropped silhouette made famous by Saint Laurent and popularized by high-street brands like & Other Stories. The message is clear: winter fashion in 2026 is about making bold, confident choices that blend comfort with undeniable flair.
What’s driving this collective rush to emulate Claudia’s look? Part of it is the sheer accessibility of her style. While her designer picks may be out of reach for many, the abundance of high-quality, affordable alternatives means that anyone can capture the spirit of her wardrobe. And as Good Housekeeping points out, these pieces aren’t just fleeting trends—they’re investments in everyday elegance, designed to stand the test of time.
So, as the new year unfolds and the latest season of The Traitors keeps viewers glued to their screens, it’s clear that Claudia Winkleman’s influence extends far beyond the studio. With her knack for mixing high fashion with high-street finds, she’s inspired a wave of winter style that’s as practical as it is eye-catching. Whether you’re stepping out in burgundy knee-high boots or wrapping up in a statement peacoat, there’s never been a better time to embrace bold, confident dressing—Claudia-style.
