Today : Sep 17, 2025
Arts & Culture
16 September 2025

Bad Bunny And Amazon Unite For Historic Puerto Rico Concert

The superstar’s final residency show will stream globally as part of a sweeping partnership supporting local culture, education, and economic growth.

Puerto Rico is buzzing with anticipation as Bad Bunny, the island’s global superstar, prepares to close out his record-shattering “No Me Quiero Ir de Aquí” residency with a surprise grand finale on September 20, 2025. For months, the artist’s string of sold-out shows has electrified the local music scene and provided a massive economic jolt to the island. Now, thanks to a major partnership with Amazon, the world will be able to tune in live to the final performance, even if only Puerto Rican residents can snag a coveted seat inside the Coliseum.

The concert, officially titled “No Me Quiero Ir de Aquí: Una Más,” will be streamed live and free on the Amazon Music app, Prime Video, and Twitch, starting at 8:30 p.m. Eastern time. According to CNN, this marks the first time one of Bad Bunny’s Puerto Rico residency shows will be broadcast globally, giving fans everywhere a front-row view of what’s become a cultural phenomenon on the island.

Tickets for the in-person event, however, are reserved strictly for locals. As reported by Remezcla, only those with a Puerto Rico phone number—beginning with 787 or 939—will be eligible to purchase tickets, which go on sale September 17 at 10 a.m. AST. The exclusivity is no accident: Bad Bunny’s team has repeatedly emphasized that the residency is a love letter to Puerto Rico, designed to celebrate and empower the local community.

“Puerto Rico is our home, and everything we do is shaped by the island and its people,” said Noah Assad, CEO of RIMAS Entertainment, in a statement to News is my Business. “This collaboration is about more than music; it’s about honoring our culture and making sure the world not only sees Puerto Rico but also supports and invests in it.”

The residency, which launched in July 2025, has already made waves far beyond the concert stage. According to multiple sources including CNN and USA Today, the influx of concertgoers—both local and international—has injected hundreds of millions of dollars into Puerto Rico’s economy. Hotels, restaurants, and small businesses have all benefited, with the residency acting as a magnet for tourism and local spending.

But the partnership with Amazon takes things a step further, transforming Bad Bunny’s residency into a springboard for lasting change. As detailed by Amazon and reported by News is my Business, the collaboration encompasses a wide range of initiatives: from education and technology programs to disaster relief and agricultural support. One highlight is the construction of a new school designed to offer an enhanced STEM curriculum and resilient infrastructure, a project that builds on the ongoing work of Fundación Rimas and Fundación Good Bunny.

“Benito embodies the spirit of Puerto Rico, and together we’re creating a celebration that transforms his passion for the island into real impact for its people,” said Rocío Guerrero, director of music for Latin-Iberia at Amazon Music. “By combining music, Amazon technologies, commerce, and community programs at scale, we’re engaging global audiences to this historic moment while strengthening Puerto Rican communities.”

Amazon’s involvement isn’t limited to education. The company is launching “comPRa Local,” a curated storefront on Amazon.com featuring Puerto Rican products, music, and literature. Each item will carry a “Hecho en PR” badge, giving local businesses unprecedented visibility to a global customer base. The storefront aims to connect Puerto Rican artisans and small businesses with new markets, multiplying the economic ripple effects of the residency.

Food security and agricultural sustainability are also on the agenda. According to Remezcla and News is my Business, Amazon and Bad Bunny are rolling out programs to expand food delivery and support local farmers, increasing access to fresh produce across the island. These efforts are designed to address longstanding challenges in Puerto Rico’s food system, which has often struggled with supply chain disruptions and limited local production.

The timing of the final show carries added significance. As highlighted by several outlets, including Remezcla and USA Today, the concert falls on the eighth anniversary of Hurricane Maria—a disaster that devastated Puerto Rico in 2017, causing widespread displacement and hardship. Amazon’s track record of disaster relief on the island is notable: since Hurricane Maria, the company has delivered more than 25 million relief supplies worldwide and has made Puerto Rico a priority for ongoing support. “Having lived through many hurricanes personally as someone born and raised in Puerto Rico, I connect deeply to our work with communities,” said Abe Díaz, Amazon’s head of disaster relief.

The cultural impact of Bad Bunny’s residency can’t be overstated. The artist has long championed Puerto Rican identity and spoken out on political and social issues affecting the island. According to CNN and USA Today, Bad Bunny has made clear his opposition to touring the United States, citing immigration enforcement and ICE actions as reasons for focusing his energy elsewhere. Instead, he’s poured his efforts into uplifting Puerto Rico, both through his music and his philanthropic work.

Fans at home and abroad will also be able to celebrate the residency’s legacy with exclusive releases. Amazon will offer a special-edition vinyl of “Debí Tirar Más Fotos,” featuring photos from the residency, available for pre-order starting September 20. Additionally, Bad Bunny has curated a tribute to Puerto Rico’s musical legacy on Amazon Music’s flagship Latin playlist, Platino, offering listeners a deeper connection to the island’s vibrant culture.

The residency’s success has sparked broader conversations about Puerto Rico’s future. As USA Today noted, Bad Bunny’s latest album and public statements have highlighted the island’s struggles with economic instability, political status, and gentrification. The residency, and its culminating concert, serve as both a celebration and a call to action—reminding the world of Puerto Rico’s resilience and creativity in the face of adversity.

Looking ahead, Bad Bunny is set to embark on a world tour, visiting cities across Europe, Latin America, and Asia, but notably skipping the United States—another testament to his principles and priorities. For now, though, all eyes are on Puerto Rico, where music, community, and hope take center stage for one unforgettable night.

As the final notes ring out in San Juan and the livestream connects fans across the globe, the legacy of “No Me Quiero Ir de Aquí” will echo far beyond the Coliseum’s walls—reminding everyone that Puerto Rico’s story is one of pride, perseverance, and possibility.